
http://venturebeat.com/category/games/
The Magic Potion of Game Dynamics Michael Wu, Ph.D. is Lithium's Principal Scientist of Analytics, digging into the complex dynamics of social interaction and group behavior in online communities and social networks. Michael was voted a 2010 Influential Leader by CRM Magazine for his work on predictive social analytics and its application to Social CRM.He's a regular blogger on the Lithosphere's Building Community blog and previously wrote in the Analytic Science blog. Fingers-On Impressions Of R.U.S.E., A Real-Time Strategy Game Pl The beta rocks. More: 2 things. I'm in the beta and I'm a huge RTS fan. I played World in Conflict, Endwar, Company of Heroes, and every other RTS mentioned thus far. The Power of the Prize They gave the world guns and butter -- specifically, the AK-47 and margarine. They sent Charles Lindbergh's The Spirit of St. Louis from New York to Paris and Burt Rutan's SpaceShipOne almost 70 miles above the earth -- twice.
Colour-Blind option in Call of Duty: Modern Warfare 2 Petition We, the undersigned, do hereby create this petition to try and get Infinity Ward to add a patch to Call of Duty: Modern Warfare 2 to enable colour-blind people to play the online modes without being at a disadvantage. Statistics say that approximately 8\% of males are colour-blind, and 0.5\% of females, yet there is no option in the new Call of Duty: Modern Warfare to cater for this. At present, people that are red / green colour blind cannot tell friend from foe in the online matches, as their names appear in these colours, and the radar uses the colours too. This is causing frustration and putting them at a distinct disadvantage unless playing in Free-For-All matches. Hide&Seek - Inventing new kinds of play I like neologisms. We need new words because we have new ideas, and ideas are the only things that break the law of the conservation of energy. Where once there was nothing there now is something, and the history of the neologism is a history of those moments of pure creation. ‘Gamification’, that said, can go take a long walk off a short pier. I’m heartened beyond measure to see that it’s been deleted from Wikipedia.
Pawned. - coding conduct Pawned. Pawned. Gamification and Its Discontents. Presentation, Playful 2010, September 24, 2010, London, UK. Foursquare, Gowalla, Bunchball, Badgeville – it seems like the badge measles have taken over the Internet. Persuasive Games: Exploitationware In the meantime, there's another lesson to learn from Frank Luntz: don't let the opposition set the terms of the debate. Instead, concoct better concepts with which to oppose them. In addition to his many verbal offensives, Luntz is also the architect of defensive phrases like "death tax," which invokes considerably more dissatisfaction than "estate tax." The latter phrase sounds like it applies to the wealthy (which, as a matter of fact, it does), but Luntz managed to help win much more mainstream support for its possible repeal by removing resentment about its association with wealth and replacing that resentment with disgust at the idea of being taxed just for dying. And more recently, Luntz has advocated that Republicans opposing Obama's health care reform by calling it a "Washington takeover" that will force citizens to "stand in line" for care. In particular, gamification proposes to replace real incentives with fictional ones.
Meaningful Play - coding conduct Meaningful Play Meaningful Play. Getting »Gamification« Right. Presentation, Google Tech Talk, January 24, 2011, Mountain View, CA. Between promises of plain mind control and warnings of »pointsification«, the debate on »gamification« is deeply split. How to design for a playful experience that is truly meaningful to its users instead of a shallow and transient novelty effect? Studies Find Reward Often No Motivator Creativity and intrinsic interest diminish if task is done for gain By Alfie KohnSpecial to the Boston Globereprinted with permission of the author from the Monday 1987-01-19 Boston Globe In the laboratory, rats get Rice Krispies. In the classroom the top students get A's, and in the factory or office the best workers get raises. It's an article of faith for most of us that rewards promote better performance.
Gamification and Increased Productivity Bio Byron Reeves Byron Reeves is the Paul C. Edwards Professor in Stanford University's Department of Communication, and is Faculty Director of the Stanford Media X Program that organizes research and relationships between industry and Stanford IT researchers. Millennial Moms: Good Gaming at Home Bio Samantha Skey Samantha Skey works with top consumer internet companies to build scalable business models amid rapid growth. As Chief Revenue Officer for Recyclebank, a New York City-based clean web company, Skey built the company’s advertising and rewards strategy to serve thousands of brands. Recyclebank motivates and rewards green actionsamong mainstream consumers.
Gamification Platform Matrix Conventional wisdom has it that sales people love competition. They want a challenge, beat their friends and colleagues, and be on top of the leaderboard. And sales managers constantly use carrots and competition, because this is what “motivates" sales agents. But is this true? We know that sales reps have to make money for the company. Depending on the product or service sold, the sales process and effort can vary significantly, from products and services which need a lot of explaining and have long sales cycles, to others that need nearly no explanations and sell quickly.