Visión de futuro para la gerencia 2.0 | Diálogo 2 punto 0 Creo que a muchos gerentes les resulta difícil comprender lo que ocurre en las redes sociales, porque estas retan ciertos aspectos en la manera de pensar y actuar de las organizaciones comerciales. Los servicios y herramientas 2.0 son pueden ser muy útiles para las comunicaciones externas e internas de las empresas, siempre y cuando aprendan a socializar como personas y no solo como una entidad de mercadeo. Imagina que tu empresa es una persona y piensa en su capacidad de dialogar con la gente con la que interactúa, de otros temas que van más allá del negocio ¿Puedes hacerlo?. A muchos gerentes les cuesta entender este concepto, porque no le ven una clara relación con la actividad comercial. Otros piensan que las redes sociales son solo un medio más de publicidad y relaciones públicas. Las “relaciones públicas” son una forma de socializar, pero no funcionan igual en las redes sociales. Lo relevante no es que la gente diga trivialidades en Facebook o Twitter, sino que lo puede hacer.
Mobile Tagging QR Code Generator: QR Stuff Free Online QR Code Creator And Encoder For T-Shirts, Business Cards & Stickers How to make your own sandbag for $20 » The Davis Daily Bootcamp You can make your own sandbag for home workouts for about $20. It’s super easy. First order a military duffle bag that is 21 X 36. That is the size that is good for sandbags from 20lbs-60lbs. If you are making a sandbag over 60 lbs you can use a 25 x 42 sized bag. So, here is everything you need: army duffle bag 21 x 36 ($14)duct tape2 zip ties (go with long ties)scissorsbag of wood pellets for wood burning stove (usually 40lb bag) $4 It will take 5 minutes to make once you have the items you need. Watch the video:
Top 14 Things Marketers Need to Know About QR Codes I recently spoke at SES New York on best practices for mobile marketing with QR codes. Here's a follow-up crash course on tools, tactics, and best practices to confidently help you jumpstart a 2D barcode marketing campaign. 1. A QR Code is a 2D Barcode QR codes are an encoded barcode image resembling a square-like maze. 2. 2D Barcodes Can Store a Variety of Data A traditional 1D barcode (UPC/EAN) stores up to 30 numbers, while a 2D barcode (QR) can store up to 7,089 numbers. TextHyperlinkTelephone number (Phone call)SMS/MMS messageEmail (Send message)Contact entry (vCard or meCard)Calendar entry (vCalendar) Storing a hyperlink presents a myriad of possibilities beyond just loading a web page -- play a video, download a mobile app, check-in on Foursquare, update a Twitter status, "Like" a Facebook page, display map directions, and more. 3. (A 2D barcode reader app is required to decode the encoded data.) 4. 2D Barcodes Can be Placed in and on Nearly Any Location 5. 6. 7. Generators: Readers: 8.
Inciate En El Marketing 2.0 - Enrique Burgos García, Marc Cortés Ricart Este libro presenta los nuevos medios, los nuevos soportes, la nueva manera de acercarse y relacionarse con los consumidores. Se trata de un acercamiento práctico, no centrado en la tecnología, sino en las personas y en la mejor forma de utilizar las nuevas herramientas (los blogs, las redes sociales, los nanoblogs, el RSS o los marcadores sociales) para ayudar a las empresas a entender y moverse en estos nuevos entornos. En primer lugar se presenta el concepto de marketing relacional, para continuar detallando qué son, cómo funcionan y cómo se le puede sacar partido a las nuevas herramientas que ofrece Internet.
Gamification About the Course Gamification is the application of digital game design techniques to non-game contexts, such as business, education, and social impact challenges. Video games are the dominant entertainment form of modern times because they powerfully motivate behavior. Game mechanics can be applied outside the immersive environments of games themselves, to create engaging experiences as well as assign rewards and recognition. Over the past few years, gamification adoption has skyrocketed. Game thinking means more than dropping in badges and leaderboards to make an activity fun or addicting. Subtitles forall video lectures available in: English, Russian (provided by Digital October), Turkish (Koc University), and Ukrainian (provided by Bionic University) Course Syllabus The course is divided into 12 units. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. Recommended Background This course is designed as an introduction to gamification as a business practice. Suggested Readings Course Format Yes.
Social Network Analysis About the Course Everything is connected: people, information, events and places, all the more so with the advent of online social media. A practical way of making sense of the tangle of connections is to analyze them as networks. In this course you will learn about the structure and evolution of networks, drawing on knowledge from disciplines as diverse as sociology, mathematics, computer science, economics, and physics. Course Syllabus Week 1: What are networks and what use is it to study them? Concepts: nodes, edges, adjacency matrix, one and two-mode networks, node degree Activity: Upload a social network (e.g. your Facebook social network into Gephi and visualize it ). Week 2: Random network models: Erdos-Renyi and Barabasi-Albert Concepts: connected components, giant component, average shortest path, diameter, breadth-first search, preferential attachment Week 3: Network centrality Concepts: betweenness, closeness, eigenvector centrality (+ PageRank), network centralization Course Format
The 25 most difficult questions If you are one of those executive types unhappy at your present post and embarking on a New Year's resolution to find a new one, here's a helping hand. The job interview is considered to be the most critical aspect of every expedition that brings you face-to- face with the future boss. One must prepare for it with the same tenacity and quickness as one does for a fencing tournament or a chess match. This article has been excerpted from "PARTING COMPANY: How to Survive the Loss of a Job and Find Another Successfully" by William J. Morin and James C. Morin is chairman and Cabrera is president of New York-based Drake Beam Morin, nation's major outplacement firm, which has opened offices in Philadelphia. 1. Since this is often the opening question in an interview, be extracareful that you don't run off at the mouth. 2. You should be able to discuss products or services, revenues, reputation, image, goals, problems, management style, people, history and philosophy. 3. 4. 5. 6. 7. 8. 9. 10.
Blaffin:: Bring it on! - Test yourself and break your limits! UCV GameDev Contest 2012