The Lead Generation Firm for IT | About ITSalesLeads ITSalesLeads is a privately-owned company established in 2004, specializing in appointment setting, lead generation, lead nurturing, and telemarketing business list building for IT products and services providers. Unlike other lead generation companies, our industry-focused and highly targeted market coverage ensure our clients access to top IT decision makers in the industry including IT Directors, Chief technology Officers, and Chief Information Officers, making us the most efficient IT lead generation services provider in the world. Our telemarketing lead generation strategy is built on a time-tested business model which is clearly differentiated and economically attractive. Our customers get IT sales leads that are relevant to their marketing campaign and nothing else. ITSalesLeads callers and lead quality analysts are highly experienced senior-level telemarketing professionals with intensive understanding of IT business drivers, problems, and enterprise buying decisions.
5 Steps to Future-Proof Your Go-to Market Strategy for Cloud Services Here’s a number to think about: $1 trillion. That’s the amount of IT spending Gartner says the shift to the cloud will disrupt by 2020. Whether you’re launching your first cloud solution or expanding an existing cloud services portfolio, it’s vital that you nail down your go-to market (GTM) strategy well before the planned rollout. A GTM plan acts as your road map for taking a (small) bite out of the huge cloud services market. Now, there are tons of resources on how to build an effective go-to market strategy for cloud services, so we won’t be looking into that in this post. Step 1: Make sure you’re looking at a trend, not just a blip. A go-to market strategy often starts by identifying relevant business drivers. You want business drivers that result from long-term trends, not random blips. Step 2: Know the best target customer for your solution. Some sources consider a GTM plan as a subsection of a marketing plan. Step 3: Go beyond just keeping a close eye on the competition.
5 Ways to Find the Right Buyers for your ERP Software In the IT industry, when selling enterprise resource planning or ERP software, you will need to focus your time and energy on marketing your product’s features to the right people. However, attracting the right buyers poses as much a challenge as providing sales with high quality B2B leads. This is usually reflected by how difficult it is to know what buyers want. In order to find ERP leads, you will need to understand a few simple things first before starting your IT lead generation campaign. Know what certain segments want What do businesses want in ERP software? Listen to what they’re talking about Use marketing intelligence to identify what IT buyers want the most from ERP software. Dig deeper: How to Communicate the Value of your VOIP Services and Increase IT Sales Stay social Social media platforms are also important for understanding potential clients. Dig deeper: How to Streamline your Social Media Platforms for Better Generation of IT leads Establish thought leadership
Get More IT Leads: The Things You Should (or Must) Know About Email Marketing No one can doubt the value of email in lead generation. If anything, email marketing is still an important strategy being pursued by those in the IT arena. The reasons for this is that emails prove to be effective in keeping marketing costs down all the while maintaining an influx of high-quality leads. For IT and software companies, this strategy would be essential in improving their bottom lines. With that being said, let’s take a deeper look at how email marketing can be leveraged to accomplish such goals. One benefit of this strategy, according to an article published in Shout Me Loud, emails are highly adaptable, meaning they can be incorporated “into any kind of marketing plan that your business might have, without having any additional costs.” From these observations, it is safe to say that email marketing can work for the IT crowd as well. The “right approach” might sound a little subjective since strategy varies from one company to another. Notes from the real world
Pre-event Marketing: Boost Event Turnout Throug... - Marketing and Lead Generation Hacks - Quora In the B2B market where change is constant, businesses continue to search for new opportunities to grow. Suppliers and clients alike are on the lookout for new collaborations, new markets, and sales growth opportunities. Digital marketing practices have unlocked new opportunities for brands to reach more people by using targeted strategies. Event tech company Bizzabo recently published data valuable to event marketers. Why 87% of C-Suite Executives Utilize Live Events and Why You Should Too A live event is an exciting tool for brand awareness. Event marketers also see its potential for networking with existing customers, their sponsors, partners, and generate new leads. Guest Speaker Presentation or a Panel DiscussionConferencesTrade shows and exposCommunity building and festivalsNetworking SessionsWorkshops and ClassesSeminarsVIP business dinnersSponsorshipsAwards and competitions Overcoming Challenges in Event Marketing 1. 2. 3. What value will you offer to your audience? 4. 5. 6. 7. 8.
10 Affordable Marketing Ideas for Software Startups At the way things are going at the moment, people continue to look towards the IT industry for solutions in everyday life. Complex tasks have become simpler through automated systems and mobile applications. This is not to mention the fact that nearly all other areas of society depend on software and IT products to streamline routine processes. Nowhere has this been truer than in the B2B industry. From financial services to industrial solutions, you can bet that there is an IT product that best fits the preferences of larger companies. And this would explain why there is a great wealth of business start-ups out there that have software to sell for a variety of purposes. But as the number of software and IT start-ups grow year by year, it has become a challenge for many smaller players to get themselves noticed by their target audiences. At any rate, B2B marketing remains to be a tough cookie to crack. Make use of referrals Attend industry events Optimize your sites Do outreach on LinkedIn
4 Effective Ways to Increase Telemarketing Efficiency Much of the allure of telemarketing lies in its ability to nurture prospects. But the problem many B2B executives have with it involves using the best approaches that secure a high number of conversions and promise a good increase in revenue. Here are four essentials in successful telemarketing that are worth a gander, from 3D2B.com: Get Buy-In for Telemarketing Too often, telemarketing campaigns don’t have buy-in from the whole organization. Tips: Promoting Tech Products: Three Aspects of B2B Telemarketing you Wouldn’t Want to Compromise Use Telemarketing to Bridge the Gap Whether the telemarketing call center is internal or outsourced, a campaign can’t be conducted in the silo of either the sales or marketing department. That’s because sales people tend to be focused on the short term – sales leads TODAY. Tips: Increase your Telecom Sales using Telemarketing Hire Well and Train Your Telemarketing Agents Customers don’t want to talk to an agent who’s not on the same wavelength.
Capture More B2B Sales Leads with Multi-Channel... - Marketing and Lead Generation Hacks - Quora Everyone is in the business of growing leads; even the most straightforward marketing campaign is integrated with the lead generation process. When you’re in charge of selling a particular industry, service, or product, then chances are you would have already come across lead generation. However, in today’s day and age, lead generation has grown into a dynamic process that can be accomplished using different channels and strategies. This article focuses on developing B2B leads with the use of multi-channel marketing, and utilizing all the latest advancements that we have. Check out how you can improve your lead generation marketing campaign with these tips and latest developments in multi-channel lead generation. #1 Do Not Forget The Power of Content Marketing Content marketing is one of the most influential tools that you have at your disposal because let’s face it; nobody likes have a fully-fledged advertisement hitting them square in the face. How do you utilize content marketing?
Conversations to Conversions: A Rundown of the Top Email Writing Tips According to numbers by Ascend2, at least 82% of B2B and B2C companies are handling email marketing campaigns. And there are several reasons for this. For one, email continues to be an effective means of communicating a brand’s products and services owing to how well it can educate and ultimately convince prospects to make a purchase. In fact, a great deal of a company’s total revenue is due in part through email marketing campaigns – at least those that approach email writing with a keen eye for detail and, more importantly, a great deal of knowledge on what makes people respond to a message in their inboxes. Writing email copy may seem like a piece of cake to anyone outside the B2B world, but it actually involves a lot more effort and creativity. With that said, here are some writing tips to consider in your next email campaign. #1) Stellar Subject Lines First of all, let’s focus on that part of an email where the recipient sees first. And to tell you the truth, it’s not that easy.
150+ Software/Tech Marketing Stats to Help You Plan for 2018 Looking for solid stats to support your 2018 marketing plan? We’ve got you covered. Having ploughed through the mountain of software/tech marketing data available, we’ve compiled all the essential numbers in this free eBook. This eBook features over 150 data points hand-picked from more than 60 reputable whitepapers, slide-decks, industry reports, and other published materials. These stats cover recent trends, usage, strategies/tactics, benchmarks, budget/spending, and barriers/challenges tech marketers face. Overall StrategyContent MarketingEmail MarketingSocial MediaOrganic and Paid Search Other Channels/Strategies Get the free eBook now and start beefing up your 2018 marketing plan.
How Quantum Computing is Going to Influence Business Growth Hackers Real-time search powered by Leave a comment Log in to post a comment. How Quantum Computing is Going to Influence Business Shared by Judy Caroll linkedin.com February 20, 2018 300 #b2b #linkedin Computers have come a long way. Who knows what lies on the horizon for the computing industry. Read full post 39+ Actionable B2B Lead Generation Ideas & Examples (That Work Fast) 🚀 How to Use Data in Your Recruiting 7 Proven Job Interview Questions—and What to Look for in the Answers 99 B2B SaaS Growth Hacks to Try Today What's the best automated webinar platform? Join over 70,000 growth pros from companies like Uber, Pinterest & Twitter Get Weekly Top Posts High five! Add New Post Ask GH: Have some feedback? Use the feedback box below if you have a question, comment or general feedback. Cancel Thank You! Your feedback has been sent. Woah there... Log in with Google Log in with Twitter or Sign in now Creating an account means you’re okay with GrowthHackers's Terms of Service and Privacy Policy. Share with
A Rundown of Top Payroll Software and How to market them In February, around 212,000 jobs were opened up in the United States’ private sector. While employment crawls at a slow pace, the fact that more and more companies are hiring additional personnel shows that the United States economy is gradually regaining ground. Employment confidence is undeniably on the rise, but there are still a lot more for companies to consider along the lines of organizing manpower, particularly payroll management. Luckily, the IT industry has developed important products that meet the requirements of certain companies as they seek to streamline their payroll activities. “World wide, there are about 300 million persons trying to start about 150 million businesses. So here are the rundown of the Top Payroll Software and how to market them effectively: UltiPro. APS Online. Blueforce. Most Popular Blog: What Marketers should Learn from the iPhone 6’s Recent Sales Victories JobScience Recruiting and Staffing. Kronos Workforce Central. Ascentis. HR Smart.
Callbox and Software Leader Spell Success The Client The Client is a professional business software consulting firm based in Irvine, CA. They specialize in the Sage Software family of products – Sage MAS 90 and 200, Sage BusinessWorks, Sage CRM, and JobOps Job management software. The Client helps businesses increase productivity and profitability through the application of integrated accounting, distribution and management software. Their reporting tools allow users to quickly and easily extract, analyze and professionally present business information. The Client’s services include software selection, system design and implementation, user training and support, data conversion, and eCommerce/EDI/CRM consulting. The Challenge Considering the stiff competition and difficulty of marketing business software, it was crucial for the Client to double, even triple their sales and marketing efforts in order to find prospects. system changesystem upgrade or downgradesystem maintenanceadd-ons to current system The Callbox Solution