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ECHOLAB

ECHOLAB
Nvidia | Titan Z Launch Film - Sound Design. Created by FutureDeluxe, London. NCAA | Celebrate - Music, Sound Design and Final Mix. Directors Cut by Andre Stringer for RESET, Los Angeles. VO by Andre Royo (Bubbles from The Wire). NIKE | Air Superiority - Music and Sound Design for campaign introducing the latest range of Air Max 90.

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50 brilliant & creative advertisements for your inspiration Companies send a lot of money on trying to catch your attention, in this collection you’ll find creative advertising that probably reached their goal. 1. Bounty’s big spills campaign 2. Getting Started With Generative Art Generative art as defined by Philip Galanter is, “Any art practice where the artist creates a process, such as a set of natural language rules, a computer program, a machine, or other mechanism, which is then set to motion with some degree of autonomy contributing to or resulting in a complete work of art.” I became a huge fan of generative art after I went to a presentation by Joshua Davis at Adobe Max. His presentation was on his new experimental work, titled “space”.

Excellent Ads Created: 05/13/2010 Visits: 1522868 Online: 1 Kinect - OpenSource [News] - amazing work created within a few days.. #of There have been a number of exciting developments in the last few days related to XBox Kinect. For those that may not be aware of what it is, it’s a brand new interface to their Microsoft XBox games console. Kinect brings games without using a controller.

35 Perfect Examples Of Branding Design First impressions are a must, expessially for brands. When a person is first introduced to your company he/she will conclude a quick judgement about your brand. For this reason creating a memorable, elegant, and attractive logo is very important. In todays fast moving world it’s vital to create a memorable experience through design. By doing so a potential customer will be able to recognize your company later on. A business card is a great example of promotion. Amazing, Funny, Beautiful, Nature, Travel and much more... 45 Creative Packaging Designs The design on any product is what gives your potential customer the first impression of it. That is why it is very important that you break the customary rules and make your product stand out from the rest. A beautifully designed packaging will have huge appeal to your target market and it can influence the buyer’s decision.

35 Cool Billboard Ads from Around the World People love to be entertained. That is why laughter has an enormous power when it comes to advertising. The use of humor in advertising campaigns does not only get the attention of consumers, it also make your product or service easier to recall or remember. 60 Amazing Poster and Advertisment Tutorials - Smashing Magazine Advertisement Everyone in the business world knows the importance of posters and ads in advertising for specific products. Posters are an integral part of advertising. An eye-catching, attractive poster that conveys a professional, compelling message about a product, service or event will invariably hold the user’s attention. 6 Secrets To Branding This is the newest piece from design and innovation firm, Method, in their 10x10 series. Click here to download a PDF of the article. By now, most of us get the message--we need to consider the entire customer journey, the complete experience, surrounding the products and services we offer to customers. But in this frenetic, multitasking, app-happy society, how do you prepare people to pay attention in the first place, let alone get actively involved in your carefully planned customer journey?

ACNE PRODUCTION - HOME Diesel’s Flagship Store Opening in Frankfurt started off an array of events reinforcing the new brand positioning. To bring alive Diesel’s new global campaign – the #DIESELREBOOT movement – and to encourage young people to contribute their own creations, ACNE Berlin invented a world-first – the Diesel GIF Booth. The GIF booth works like a photo booth, going a step further to produce GIF animations instead of photographs. AdFreak Need a new reason to cry at weddings? Tosando, a Japanese company that offers musical instruments and lessons, is pleased to oblige with this intense, time-tripping tear-jerker. The short film tells the story of a widowed, middle-aged father and his daughter on her wedding day.

Advertising is Dead, Long Live Advertising. Earlier this year we were asked by Wharton to contribute to their initiative “Advertising 2020” (a book and a companion online platform to be published), part of their Future of Advertising Program. They asked for answers to two questions: 1. What could / should advertising look like in 2020? 2. What do we need to do now for this future? Infographic Confirms It: Advertising People Are Not Normal Those who work in advertising often wonder if they live in a sort of bubble. You wonder, are civilians as active on social media and as inclined to pay attention to what brands are doing on Twitter, and is the rest of the world as preoccupied with that award-winning ad campaign that industry types can’t stop talking about? The unsurprising answer is no, according to a study commissioned by San Francisco-based advertising agency Heat and conducted this past March by iThink, which found that people who work in advertising and marketing are worlds apart from the "normal" people when it comes to how they use social media and how they view social media marketing.

Color Psychology In Marketing: The Complete Guide [Free Download] In content marketing, color is an emotional cue. In an ocean of content marketing, color can help yours stand out. It’s what gets your audience to see what you want them to see, feel what you want them to feel, and to do what you want them to do. Which hues you choose can also affect usability and whether content is readable it or not. This is what makes understanding color psychology so important for the success of your content. However, poor color choice can also negatively change the impact of your message.

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