The three Jesus' In 1959, Dr Milton Rokeach, a social psychologist, received a research grant to bring together three psychotic, institutionalised patients at Ypsilanti State Hospital in Michigan, in order to make a two and a half year study of them.
Rokeach specialised in belief systems: how it is that people develop and keep (or change) their beliefs according to their needs and the requirements of the social world they inhabit. A matter of the inside coming to terms with the outside in order to rub along well enough to get through a life. As a rule people look for positive authority or referents to back up their essential beliefs about themselves in relation to the world: the priest, imam, Delia Smith, the politburo, gang leader, Milton Friedman, your mother, my favourite novelist. SameSexMarriage. TheDevil'sMotives.