Now that your online store is up and running, you couldn’t be prouder. For years, you kicked around the idea of helming your own e-commerce establishment, and at long last, you’ve finally taken the plunge. However, creating your store is only half the battle. With all the grunt work out of the way, you’ll now need to set your sights on marketing. Fortunately, spreading the word about your business is easier than ever in the Internet age. Anyone eager to drum up new business for an e-commerce website can benefit from the following tips.
These days, it’s almost impossible to find a successful business that isn’t active on social media. With this in mind, create accounts for your website on Facebook, Twitter, Instagram and other popular social media mainstays. Using these convenient outlets, you’ll be able to keep droves of current and prospective customers up to date regarding upcoming sales events, new additions to your inventory and policy changes. To gain maximum exposure, encourage shares and re-tweets and pepper your posts with popular keywords and hashtags.
If your online marketing skills leave much to be desired, consider enlisting the services of a highly-rated company like https://www.lilo.co.uk. Companies like this specialize in helping both fledgling and established websites attract scores of new business. Whether you’re looking to learn more about search engine optimization (SEO), pay-per-click (PPC) advertising or email marketing, Register.com can bring you up to speed –and help you set a comprehensive strategy into motion.
Now that Google and its contemporaries have essentially taken the place of the Yellow Pages, it’s in your best interest to elicit their attention. There are a number of simple ways to go about this. For starters, make sure your site is optimized for mobile browsing. Mobile browsing now accounts for the majority of web traffic, so if your site isn’t built to run on smart phones and other mobile devices, doesn’t expect to receive any love from Google. Secondly, have any lag issues promptly addressed, as Google seldom recommends sites that don’t run smoothly. Lastly, create blog posts and feature articles for your site that are chockfull of keywords that pertain to your store and its merchandise.
Because of the perceived difficulty, a sizable number of site owners tend to shy away from online marketing. However, neglecting to market your establishment does a disservice to both you and your store. In the quest to win over customers and consistently attract new business, never underestimate the importance of social media, search engines or online marketing companies.
https://www.goodreads.com/story/show/1140389-5-smart-seo-techniques-your-business-can-t-ignore
https://www.bloglovin.com/@normalewis4/make-your-business-visible-to-world
https://medium.com/@normalewis220/main-web-design-stages-9d9adc57720d