The galvanized plain sheet market experienced significant fluctuations across key regions in the second quarter of 2025. Driven by varying factors such as supply dynamics, demand recovery, and macroeconomic influences, the market saw divergent trends in North America, APAC, Europe, and South America. This article offers an in-depth review of price movements and underlying factors in each region, with a particular focus on the USA, South Korea, Germany, and Brazil.
North America: Price Surge Amid Steady Demand
Overview of the Q2 2025 Price Movement
In the United States, the Galvanized Plain Sheet Price Index rose by 5.6% quarter-over-quarter in Q2 2025. This increase reflected a healthier demand environment compared to the previous quarter. The market dynamics in North America, particularly in the US, were supported by stable domestic mill output, along with restocking activities from key end-use sectors.
Key Drivers Behind the Price Increase
Outlook
Given the robust activity in housing starts, commercial renovations, and industrial projects, demand for galvanized sheets is expected to remain strong through Q3 2025. However, global inflationary pressures and fluctuations in raw material prices could temper price gains in the coming months.
APAC: South Korea’s Declining Trend Amid Oversupply
Price Decline in South Korea
Contrary to the North American trend, the Galvanized Plain Sheet Price Index in South Korea declined by 13.1% quarter-over-quarter in Q2 2025. This significant drop was primarily caused by oversupply issues and weaker demand patterns.
Supply Factors
Demand Factors
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Outlook
Unless capacity utilization rates improve or export markets revive, prices in South Korea may remain under pressure. Policy interventions or targeted stimulus measures may be required to stabilize demand in the short term.
Europe: Germany’s Price Recovery on Automotive Rebound
Price Increase in Germany
In Europe, Germany’s Galvanized Plain Sheet Price Index increased by 6.4% quarter-over-quarter in Q2 2025. This recovery signaled a positive shift from previous quarters that had been affected by sluggish demand and supply imbalances.
Factors Driving Growth
Challenges
Despite the upward trend, rising energy costs and concerns over global supply chain disruptions continue to pose challenges. However, government support in renewable initiatives and infrastructure spending provides a cushion against extreme volatility.
Outlook
The German market is expected to experience steady growth in the near term, though price stability will depend on how broader geopolitical uncertainties and energy pricing evolve.
South America: Brazil’s Decline Amid Weak Construction Activity
Price Movement in Brazil
In contrast, Brazil’s Galvanized Plain Sheet Price Index decreased by 5.3% quarter-over-quarter in Q2 2025. The decline was driven by weak demand across the construction sector, seasonal downturns, and excess inventory carried over from Q1.
Key Supply and Demand Influences
Potential Risks and Opportunities
While Brazil’s outlook remains subdued, expected improvements in infrastructure funding and macroeconomic stabilization efforts could support demand growth by Q4 2025. Additionally, renewed focus on renewable energy projects may offer sectoral support.
Comparative Insights Across Regions
Region Q2 2025 Price Change Key Drivers USA (North America) +5.6% Stable mill output, HVAC and construction restocking South Korea (APAC) –13.1% Oversupply, weak appliance production, lower exports Germany (Europe) +6.4% Reduced imports, automotive sector restocking Brazil (South America) –5.3% Weak construction, seasonal lull, excess inventory
The diverging trends across regions highlight how local economic conditions, industry-specific factors, and global trade dynamics interplay in shaping pricing behavior. While the North American and European markets are poised for moderate growth, South Korea and Brazil face significant headwinds.
Conclusion
The galvanized plain sheet market in Q2 2025 presented a tale of contrasts—growth in some regions driven by end-use sector recoveries, and declines in others rooted in supply glut and subdued demand. In North America, stable production and sector-specific restocking underpinned a positive pricing environment. Europe, particularly Germany, leveraged reduced competition and automotive procurement to strengthen prices. Meanwhile, APAC and South America, exemplified by South Korea and Brazil, grappled with oversupply and cyclical demand downturns.
Looking ahead, global demand patterns will hinge on broader economic recoveries, trade policies, energy costs, and infrastructure investments. For market participants, regional nuances are crucial when navigating pricing strategies, supply allocations, and forecasting.
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