JaySurovy
Tweeting and Blogging about Mobile App Dev and current news in Smartphone Industry. Check out our creation, x-platform dev tool, in object oriented JavaScript
Twitter. Gartner: Windows Phone to beat iPhone by 2015 (thanks to Nokia) Imagine a world where Windows Phone is more popular than Apple’s iPhone.
That may just sound like Steve Ballmer’s fantasy, but a recent Gartner report claims that it may very well happen by 2015, thanks to a boost from Nokia as Microsoft’s mobile partner. The prediction is far from crazy: I’ve argued in the past that Microsoft will doggedly fight to reclaim its mobile relevance, and it could very well achieve that with Nokia being the premiere Windows Phone 7 device maker. The firm assumes that Nokia will begin banking heavily on Windows Phone next year, which will help notch it up to the third most popular smartphone platform in the world by the end of 2013. Come 2014, Windows Phone and the iPhone will be going head-to-head, and Microsoft will come out on top in 2015 with 19.5 percent market share compared to Apple’s 17.2 percent, Gartner predicts.
But I don’t think Apple should be shaking in its boots yet. Slashdot News for nerds, stuff that matters. Tech Startup Events, News and Resources. Social Media News and Web Tips – Mashable – The Social Media Guide. TechCrunch. The Next Web - International technology news, business & culture. AdMob. 6 steps to making a more effective mobile app.
Is a mobile app more successful if it maximizes its user base or aims for a smaller, more dedicated fan base?
As a developer, will you see a greater ROI charging upfront for your app, knowing that this will limit the number of potential app users? Or should you make your app free and offer in-app purchases, knowing that many users will never purchase any items in your app? Or is it best to offer an app for free and then begin charging later to gain greater exposure, or will this deter potential customers who may be reluctant to pay for an app that was once free? In short, what makes an app a success? The answer to that question, unfortunately, is not easy. Step 1: Branded apps vs. original content Peter Farago, vice president of marketing at mobile analytics firm Flurry, recommended that developers first ascertain what type of app they are creating. Step 2: Chose the right mobile operating system Apple's (NASDAQ:AAPL) App Store has the greatest number of Apps.
Farago disagrees on Android. Social. Mobile Web Is Taking Over the World (and Other Internet Trends) Mobile Internet usage is on the rise.
Apple's share of the mobile smartphone market is only going to increase. AT&T's mobile data traffic has increased by 4,932% over the last three years. There will be over 1 billion "heavy mobile data users" by 2013. These are just some of the stats that were shared with the audience at the Web 2.0 Summit today in San Francisco. Morgan Stanley analyst Mary Meeker led a speedy and high-charged presentation over Internet trends. The focus of her presentation this year (she gives this rapid-fire speech every year at Web 2.0) was on Mobile Internet and 8 key trends that Morgan Stanley has identified, including that social networking + mobile are driving big changes in communication and commerce.
If you want to see all of the juicy numbers, we've embedded the entire presentation below: Textually.org. The mobile experience. Gmail: Email from Google.