At Inknap Beauty, we believe makeup is more than pigment on skin. It’s more than contour, highlight, or coverage. It's a powerful tool for self-expression, self-empowerment, and self-love. We’re not here to tell you how to look—we’re here to help you show up as who you truly are.
This isn’t just makeup.
It’s a movement.
A movement that says beauty doesn’t come in one shade, one shape, or one style. It lives in every shade of you—your moods, your moments, your magic. We’re here to celebrate that. Loudly. Proudly. Beautifully.
Every face tells a story—and makeup is the language. Whether you’re bold and bright or soft and subtle, whether today calls for glitter or a bare-faced glow, our products are designed to let you lead.
We don’t believe in rules. We believe in moods.
One day, you want a red lip that could stop traffic.
The next, you just want skin that breathes and brows that behave.
And sometimes, you want wings sharp enough to cut through doubt.
Our shades, finishes, and formulas are created to give you freedom—not pressure. At Inknap, makeup isn’t about hiding—it’s about revealing more of you.
Makeup shouldn’t make you feel less than. It should lift you up. That’s why every product we create is made with intention—formulated to be skin-loving, inclusive, and kind to both people and the planet.
We’re not here to fix your flaws. We don’t even believe in that word. Your skin isn’t a problem. Your face isn’t a canvas to be corrected. It’s already enough. We simply want to help you see yourself the way the world should see you—powerful, radiant, and worthy.
When you pick up an Inknap palette, swipe on our lipstick, or blend out our foundation, you’re not conforming. You’re claiming space. You’re saying, “This is me.” And that? That’s beauty with a backbone.
You’re not just one version of yourself. You are layers. Tones. Contrasts. And we’re here for all of it.
Our products are made to celebrate diversity in every form—across skin tones, undertones, gender expressions, and personal styles. We test, we refine, and we collaborate with real people from all backgrounds to make sure everyone sees themselves in our shades.
Because beauty isn’t one-size-fits-all. And identity isn’t one-note. Whether you’re bold or bare, glam or grounded, femme or fluid, every shade of you is welcome here. Honored here. Seen here.
We believe you shouldn’t have to choose between performance and principles. That’s why our makeup is cruelty-free, vegan, and made with clean, ethically sourced ingredients. We care about what goes on your skin, and what goes behind the scenes.
From recyclable packaging to transparent labeling, we’re committed to doing beauty better—for you and for the world we all share.
This is more than a makeup brand. This is a collective of individuals who believe in authentic expression. Who believe <!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}-->purchase tattoo sticker bundles beauty has no gender, no boundaries, no mold to fit into. Who believe your face is already enough—and our products are just here to help you celebrate it.
So wear the colors that call to you. Break the rules that try to box you in. And embrace the shades of you that the world has yet to meet.
Because this isn’t just makeup.
It’s a movement.
To express. To empower.
And to embrace every shade of you.