The Hot List 2010 | Culture | The Observer. 1 POP Ellie Goulding Ellie Goulding's success in 2010 may be preordained by industry insiders, but don't hold that against her. "I'm a country girl – I couldn't be less sceney if I tried," she laughs. Blessed with sirenlike tones and a gift for cleverly skewed pop, the 22-year-old Welsh singer-songwriter (pictured below) has already been named the winner of next year's Critics Choice Brit Award, last year bestowed on Florence + The Machine, and is putting the finishing touches to her debut album, due out in February. Though weaned on folk and chart pop, her songs bear the imprint of more recent discoveries: electro and the bassy throb of dubstep (reclusive producer Burial is a fan) but alongside these smart appropriations, there's evidence of a highly individual talent at work. "I'd like to think I'll always be morphing into different things," she says. 2 POP The Drums Singer Jonathan Pierce gamely describes the sound of the Drums in three words as "Rock.
. • Solar by Ian McEwan (Cape). Online video: the end of an awkward adolescence | News | TechRad. 2009 was the year that Online Video truly came of age. In its youth, it gave us dramatic chipmunks, soap in a microwave, and otters holding hands, before stumbling into adolescence with Rickrolling and LonelyGirl15. This year, however, we experienced a sea change: Obama's inauguration drew 70 million viewers online (Nielsen); global web traffic shot up 33 per cent as the world logged on to watch the funeral of Michael Jackson; and half a million people paid to watch the England vs Ukraine football match streaming live over the Internet. In 2009, web video evolved into online television, Hulu and the BBC iPlayer hit the mainstream, our PCs became TVs and suddenly, we had prime-time online. So what does 2010 hold? Content wars and Walled Gardens From music to movies, from TV episodes to newspaper editorials, media companies are struggling with how to distribute their content online.
Online video shakeout IPTV and online video stories were rarely out of the headlines in 2009. Liked this? Marketing in 2010: It's All About the Data. Josh Jones-Dilworth is the Founder and CEO of Jones-Dilworth, Inc. a PR consultancy focused on bringing early-stage technologies to market. He blogs at joshdilworth.com. "There are three kinds of lies: lies, damned lies, and statistics. " – Mark Twain Remember that quote. In 2010 the very best marketers, PR professionals, and social media consultants will put data at the center of everything they do. For anyone unfamiliar with these concepts, just as with social media, data marketing may seem opaque or intimidating at the beginning. The only way you ever learn is by jumping in headfirst — become a data nerd, because data nerds are changing the world. Your Data Is An Asset In the near term, learn to think of data as an asset, and be creative.
Using one’s own data to tell a broader category story is one tried and true tactic that will continue to gain popularity. Data Journalism Is the Tip of the Iceberg Journalism itself if profoundly changing, and becoming more data oriented. That’s So Meta. 5 Social Media Implications for Brands in 2010. Social media strategists are dusting off their crystal balls to make their predictions for 2010.
Recently, I took mine out at the FrogPond in an attempt to see the future and, lo and behold, my crystal ball had miraculously transformed into a Magic 8 Ball. I shook it and asked if some of my predictions for 2010 would come true, but the plastic thingy read, "Cannot predict now. " At first, I thought it was busted, but then I realized my 8 ball was quite savvy. Technology changes so quickly in this space, it just couldn't keep up. Despite this, I pushed on and below you will find my top 5 social media implications for brands. 1. 2. 3. 4. 5.
The most important thing for brands to remember is that we should spend less of our efforts trying to predict "what's next for 2010" and focus on adapting quickly to changes in consumer behavior and technology. Sienna Farris is director of social media at StrawberryFrog. Musique : les sorties attendues en 2010.
10 Internet Online Trends for 2010 - Internet Marketing Trends - Allocating your small business marketing budget to maximize return on investment and minimize the risks of a low or negative return can become a lot more unpredictable when your investments involve trends and emerging technologies. Investing in trends requires smart timing and consumer analysis. You would think that marketing trends would be closely aligned with consumer trends, since effective marketing depends on getting your messages to appear where the highest concentration of qualified eyeballs are focused.
That isn't always the case, however, because trend-focused marketers tend to place an inflated value on revolutionary technology and early adoption. Thankfully, the majority of consumers permanently relocate their attention with much less frequency than marketing bandwagon drivers. Still, missing a trend or sticking with a has-been spells opportunity lost at best and negative returns or loss of market share at worst. 7 Controversial Usability Predictions for 2010 | Useful Usabilit.
Flickr New Year Baby Photo via Skokie Public Library Creative Commons License I have seven somewhat controversial usability predictions for the 2010 I think you might be surprised to read. These predictions are based on my understanding of the state of the usability field based on blog posts, articles, tweets and all the other news and information I’ve picked up throughout the year. Whether you agree or disagree with these predictions, I think you’ll agree that in the past year we’ve seen plenty of change, and will continue to see increasing changes in our field in 2010. 1.
The cost of conducting usability testing will decrease by a factor of 10. As I mentioned in my article; 24 web site usability testing tools, I’ve noticed a recent significant increase in the number of low cost or free usability testing tools available. For a company that switches to low cost usability tools instead of renting a lab, this will decrease their usability testing costs by much greater than a factor of 10.
Concours Deloitte 2010. Social Media Experts Make Their Predictions for Trends in 2010. S 2010 Social Media Influencers – Trend Predictions in 140 Chara. The 10 TENsions That Will Define 2010 - Trends in the Living Net. To anticipate what will shape 2010, we need to understand the TENsions that will define the opening year of the TENsions decade. The TENsions that are most prominent will evolve during the course of the decade. However the accelerating pace of change means that TENsions will inevitably define the decade, in myriad forms. These are the 10 TENsions for 2010, the opening year of the TENsions. 1.
Many companies and workers are now daring to be optimistic as they put 2009 behind them, look forward to opportunities, and worry about getting left behind if things improve rapidly. 2. While many lost their jobs in 2009, sparking a rise in home-based work such as direct selling, many others gave up self-employment to return to the workforce. 3. The mobile Internet will explode with Google Phone and Android adding to iPhone’s success. 4. 5. In the workplace there will be a premium placed on switched-on young people, who have high expectations of reward for their contribution. 6. 7. 8. 9. 10. Exciting web browser trends in 2010. Next year is going to be a big year for web browsers. In 2010, we’ll hopefully see Firefox 4, Internet Explorer 9, Safari 5, and possibly even Chrome 5.
This new batch of browsers will include several new features that have the potential to entirely change the way we interact with the Web. What follows are five trends that we’ll be seeing in these new browser releases, and what they’ll mean to you. Some browsers may not see all of these upgrades, but you can bet that every developer in the browser field is paying close attention to what the competition is doing. 1. Anyone interested in the future of the Web should be paying close attention to the rise of HTML 5. All of the upcoming browsers mentioned above will be paying particular attention to HTML 5 support, even though the specification won’t be finalized for several more years. 2. 2010 will also see increased focus on browser extensions. After using Chrome’s extensions for a few hours, I immediately made it my primary web browser. Newspaper industry to lose a quarter of its jobs in ten years -
After all the news of job cuts at newspapers across the U.S., U.K. and Europe, this shouldn't come as too much of a surprise. A new report out of the U.S. predicts that the newspaper industry will shed 25% of its jobs by 2018. The Employment Projections Summary is produced by the U.S. Federal Bureau of Labor Statistics and projects the total job loss or gain for each industry between 2008 and 2018.
Among the ten industries likely to lose the most staff, newspapers come in at seventh place. Industries that ranked higher for predicted job losses included department stores, electronic component manufacturing, motor vehicle parts, postal services, printing and apparel manufacturing. The report showed that at the end of 2008, there were around 326,000 jobs in the newspaper industry. Analysts were upbeat in the face of this news.
Indeed, there are encouraging signs, such as AOL's hiring spree and other predictions for an improvement in advertising revenue next year. Source: Editor and Publisher. Stay tuned for technology of the future | Technology | The Guard. A few years ago, people who felt betrayed by the future suddenly gained a new rallying cry. After a lifetime of promises about robots and flying cars, we started to wonder: "Where's my jetpack? " Since then, the jokey slogan has found itself appearing everywhere from T-shirts to songs. It's a jab in the eye of every futurist who made firm predictions about what we'll see in generations to come, and it's easy to laugh at the fools who dreamed of such frivolities.
After all, merely guessing at the future is a fundamentally foolish business. That doesn't mean that we can't understand what is coming tomorrow, however, and prepare for the most likely futures by understanding how things happened in the past. That is where the rich history of the Guardian's technology pages becomes more than just an archive of old newspapers.
Of all the trends that will dominate our lives in the coming years, computing is the one that has set the standard – and followed distinct rules along the way. Top 5 Predictions for the Next 5 Years in Business Social Media. Be sure to join the New Comm Biz Facebook Page or follow the Twitter account I spend a lot of time predicting the future and every year I look out over the next 5 years. You are reading the 2010 edition. The 2011 edition is here. You can also see my top 10 2010 predictions and my top 10 2011 predictions. And this is my 2010 report card. In this post I take a predictive look at social media and its effects on the future of business and communications? In a future post I’ll look at social media and the future of Journalism/Publishing and Marketing. Playing futurist is always fun. 1) The Recovery Will Accelerate Social Media Investments- The recession is not over, but it will feel like it’s over for most of us.
The recession, however, will flatten out in most industries and begin to recover in several key industries. But this partial recovery will dramatically accelerate social media investments. 2) Marketing Communications Consolidation- 3) Agency Acquisitions - Conclusion - What do you think? 10 Google Android predictions for 2010. With the release of the Motorola Droid, it’s becoming clear that 2010 is going to be a very exciting year for Google Android. The operating system is now two years old, and Android 2.0 has begun shipping with new phones. Gone are the growing pains of introducing a new mobile platform in an iPhone-dominated marketplace and dealing with shoddy first-generation hardware.
Now Google, along with the other members of the Open Handset Alliance, can focus on spreading the word of Android with better phones, better software, and an increased presence in the public consciousness. Here are ten predictions for what will happen with Google Android in 2010. 1. Okay, this may be completely obvious, but it’s worth stating – 2010 will see the release of more Android phones than we’ve ever seen before. HTC led the charge with the G1 and G2 (a.k.a. the MyTouch 3G in America), and let’s not forget the recently released Hero on Sprint and the Droid Eris on Verizon. 2. 3. 4. 5. 6. 7. 8. 9. 10. Final notes. À surveiller dans les années 2010 | Sciences.
L’architecture des netbooks de 2010. Social media predictions for 2010. 2009 will end with major shifts in social network advertising spending. Facebook, at 350 million users worldwide, is the premier destination for marketers in the US and many worldwide markets. It will surpass its former rival, MySpace, in ad revenues in 2010, when marketers worldwide will spend $605 million on Facebook versus $385 million on MySpace. “As more marketers incorporate social networks in their business, they will no longer look at them as siloed destinations. Instead, they will look to increase the impact of their social network presence by linking it to other marketing initiatives, both online and offline,” said Debra Aho Williamson, eMarketer senior analyst and author of the new report, “Social Network Ad Spending: 2010 Outlook.”
Earned media will be a key theme of social network marketing. Overall, eMarketer predicts US online social network ad spending will reach more than $1.21 billion in 2009, an increase of 3.9% over last year. 2010 will see stronger growth of 7.1%. 8 Predictions for SEO in 2010. First off, apologies for my absence from the blog these past few days. It's been an incredibly busy time, trying to wrap things up before I leave for San Diego over the holidays. So much for a December lull... In this post, I'm going to try tackling a lot of the recent trends we've been observing from the engines and talk about my personal perception of what's to come over the next 12 months. #1 - This Real-Time Search Thing is Outta Here Microsoft initially beat Google to the punch in announcing their integration with Twitter data in their SERPs.
As Danny Sullivan notes, it's like we're back to Infoseek in 1997. This is, in my estimation (and many others), the worst implementation of new results Google's ever implemented. In 2010, I think this fades away. . #2 - Twitter's "Link Graph" is the Real Deal All that real-time integration bashing aside, I'm a firm believer in my original hypothesis that Twitter is cannibalizing the web's link graph. . #3 - Personalized Search is Here to Stay. Social Media Predictions For 2010. With the first decade of the new century and new millennium coming to a close, its time to look forward at some of the prognostications that several of today's visionaries have divined from their social media crystal balls. These predictions are meant to be thought-provokers more than a specific road map, and derive from an eclectic assembly of thought leaders,entrepreneurs and folks who are in the trenches every day dealing with the evolution of social media in our very many global neighborhoods.
Based on this research, I have also added findings from my own humble analysis that supports, questions and occasionally disputes some of these predictions. Southeast Asia, Next Social Media Hotspot Jimmy WalesJimmy Wales, the founder of Wikipedia thinks the most important changes ahead will be forged by the “next billion people coming online, mainly in India and China.” In Southeast Asia, it has been the year of Facebook. Web 2.0 Attacks & Political Tension The Growing Popularity of eReaders.
JWT's 100 Things to Watch in 2010. My Trend Predictions For 2010. Publications 10 Things Changing Marketing In 2010 12/22/2009. 10 Ways Social Media Will Change In 2010. Five Technologies That Will Keep Shaping the Web in 2010. 10 Big Marketing Predictions for 2010 | The Rise Underground. Six Social Media Trends for 2010 - Conversation Starter - Harvar. 10 Web trends to watch in 2010. Web Design Trends for 2010 | Web Design Ledger.
2010 Predictions. 2010: The Year of the Tablet - Bits Blog. 5 Predictions for the Music Industry in 2010. What Are Your Blogging Challenges in 2010? 10 News Media Content Trends to Watch in 2010. Where's my Jet Pack? Apple Tablet and Future Interfaces. De la 3D à toutes les sauces pour 2010 ?
Augmented Reality in 2010 — Patched Reality. Tendances Web 2010 : Ce à quoi il faut s’attendre. What's your blogging wishlist for 2010? 10 insights consommateurs pour 2010. Belgium iPhone » Apple en pleine préparation de l’iPhone V4! Quand Overblog, Dailymotion, Windows Live Messenger, Skyrock.com. Que proposera le nouvel iPhone version 2010 ? Le web en 2010, partie 1 : le morcellement du web | Encore un ge.
Les 10 technologies stratégiques de 2010 Actualité --- Silicon.f.