Social Gaming. Web Design Agency - Bloom Media UK. Lynx: Augmented Reality Angel Ambush At first this felt like another flash mob build up, but it’s anything but.
Lynx have just rolled out an interesting experiential campaign featuring the Lynx Excite Angels, this time with an Augmented Reality twist that sees people interacting directly with the angels via a digital video billboard. As passers by walk onto the Lynx “Markers” the Excite Angels literally fall to earth in the digital billboard, and then interact with whom ever is standing on the marker. And while this is essentially a gimmicky play, it does generate the brand interaction and connection they are after quite well… Andy’s Answers: How Dell finds ROI from social media. KLM continues to surprise users on Twitter - Case Study. KLM is making other airlines look bad!! In the mean time they are making their airline look . Without failing, the Royal Dutch Airlines continues to surprise me.