Design Guru John Maeda Says Design Is Now a Key Battleground for Big Tech Companies. Rachel Metz and John Maeda Dominant tech companies such as Google, Facebook, and Apple are frequently described as battling to build better technology or hire the best programmers.
John Maeda of venture capital firm Kleiner Perkins Caufield and Byers believes that they and other big corporations now also fight on a newer front: design. A Design and Innovation Consulting Firm. Smashing Magazine.