Laowa Lens Review. Laowa lens review. Camera Robot Arms. Visual Engineering. Motion Control Camera. Visual Engineering. Visual Engineering. Visual Engineering. Motion Control Camera. Motion Control Camera. Motion Control Camera. Camera Robot Arms. Camera Robot Arms. Camera Robot Arms. Camera Robot Arms. Visual Engineering. Motion Control Camera. Motion Control Camera. Visual Engineering. What is Visual Engineering? | Bubba's. The intersection of photography and technology has exploded since the turn of the millennium. The introduction of camera phones to the consumer market has led novice technology users to explore professional photo techniques such as manipulation of light or altered perspective. With a camera in your pocket, and now basic editing software readily available through third-party apps, the mass consumer can dub themselves a ‘content creator’ without understanding how far we have come over the last 20 years.
If everyday users are able to create content that used to require large crews and expensive resources, what term can we reserve for the true visionaries pushing the limits of rapidly evolving visual technology? Visual engineering is a term that should be used more frequently. The first time I came across the term visual engineering, I was researching high-speed cameras and came across prolific director, Steve Giralt. How do you define Visual Engineering? By: Victor Tyler.
Motion Control Camera. Bubba’s was brought on by FCB Chicago to produce three cocktail creation videos for Jack Daniel’s, featuring the use of a motion control camera. Our task was to represent this classic combination in a fun, sleek and exciting way that makes you thirsty for more. Yes, we did just make a beverage joke. Thank you for noticing. Each spot stars Jack, with all of its timeless swagger, while varying slightly to vibe with the unique personalities of the individual Coke products: Coca-Cola Classic, Coke Zero, and Mexican Coke.
Pulling inspiration from the characteristics of the beverages, things like pour, bubbles, and mixture inspired unique movements from our motion control camera. Joining forces with our insanely talented Director/Visual Engineer, Steve Giralt, we utilized the Bolt Cinebot as well as its smaller counterpart for these spots and spent pre-production programming the shots for each bottle, which resulted in a smooth production. Our biggest challenge came during Post.