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And to reach a wider audience your business should have an impressive web presence. In this presentation you will learn about how you can optimize your business website and generate more leads from search engines for your brand. slide 3: 1 Optimize Your Website Content ● You can use a relevant bunch of keywords on your website to gain attention from the search engines. ● If you use long-tail keywords that are specific to your brand the search engines will divert the relevant traffic to your website and you will be able to attract more customers. ● Also perform in-depth analysis of your competitor.
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