7 Reasons to Use Piwik Open Source Analytics. 227 Flares Twitter 215 Facebook 1 Google+ 8 Pin It Share 3 227 Flares × Google Analytics is ubiquitous in web development, and as far as most people are concerned is the only viable source of information tracking for their website. Installing analytics on your website is the first step in understanding how visitors are finding your website. Understanding how visitors are finding your website is the first step in improving your marketing and focusing your campaigns. The good news for webmasters is that there are several free (and paid) programs out there to help you track sources of traffic, keywords, bounce rate, time on site, country origin, and other important information about visitors on your website.
You do not have to submit your stats to Google at all to get accurate statistical accounting and easily interpreted reports. Piwik is a lesser-known free analytics program, but it has become my favorite alternative to Google Analytics. . #1. . #2. I should it’s fairly easy to install. . #3. 100+ Professional Social Media Business Tools for Brands and Marketers. This post is #7 in DailyTekk’s famous Top 100 series which explores the best startups, gadgets, apps, websites and services in a given category.
Total items listed: 125. Time to compile: 8+ hours. Follow @DailyTekk on Twitter to make sure you don’t miss a week! Social strategists, community managers and content programmers know that social media for business is more than just posting an update or tweeting some news–that’s for consumers. Businesses can harness the true power of social media by analyzing data, optimizing the social graph, leveraging powerful consumer-to-consumer platforms, using social CRM tools, tracking down and engaging influencers and monitoring for actionable intelligence. Also read: The Top 1oo Twitter Tools of 2012 (Categorized) Businesses and organizations who are serious about engaging with customers in a meaningful way have to go beyond the basics in social media.
Don’t Miss 25 Random, Must-See Social Media Tools Percolate – Turns brands into curators. Agencies. Social Media Tools List: +100 Social Media Tools. By Erik Qualman | May 22, 2012 Tired of social media experts answering Hootsuite and Radian6 when asked about social media tools? Well dailytekk.com does an incredible job of keeping a social media tools list.
So we’ve taken their incredible list and have mashed it with a few favorites of our own. Percolate – Turns brands into curators. Creates content for the social web.HubSpot – Inbound Marketing > marketing hub for small biz (equalman fav)awe.sm – Analytics for social media.TweetReach – How far did your tweet travel? Contaxio – Contact management for your social networks.PostPost – Awesome stuff gets lost on Twitter. Shoutlet - Enterprise social marketing platform.Awareness, Inc. - Publish, manage, measure, engage. Radian6 - Social media monitoring and engagement, social CRM.Sprout Social - Social media management, Twitter tools, social CRM.Spredfast - Social CRM and enterprise marketing.Nimble - Social CRM simplified. HootSuite - Dashboard for Twitter, Facebook, LinkedIn. Guide to monitoring social media conversations.
Image by √oхέƒx™ on Flickr How & why your organization should be tuning in the social Web Most brands and nonprofits have received the memo: To succeed in today’s interconnected world, you need to listen to what your supporters and customers are saying about you. With the new year still fresh, you may be finally ready to put into place a listening program to tap into the conversations taking place on the social Web about your organization or sector.
Social media has blown apart yesterday’s top-down communication funnel and replaced it with a peer-to-peer model of empowered citizens and producers. People are tiring of mass media and prefer to listen to their peers’ recommendations about products, services and causes. It’s no longer just about driving people to your website. In this weeklong series launching today, we’ll cover: Some people confuse monitoring with metrics. Note that although our monitoring guide focuses on nonprofits, the lessons in this series can be applied to any brand. How to build & manage a monitoring dashboard. Download this one-page flyer to get set up in Google Reader or Netvibes. Settle on a favorite tool and then let info & updates come to you! Target audience: Small to mid-size nonprofits, cause organizations, agencies, brands, NGOs, Web publishers, individuals. This is part of our series on social media monitoring: • Guide to monitoring social media conversations • 20 free, awesome social media monitoring tools • 10 paid social media monitoring services for nonprofits Last year a study of the 200 largest U.S. nonprofits and found that they’re using social media at a faster clip than the business community or academia for the third year in a row.
But how deep-seated are their efforts? In your monitoring dashboard, you’ll see headlines from dozens of important blogs in your sector, alerts, search results, new photos and more There are a few things to consider before starting. Why do you need a monitoring dashboard in addition to your social media dashboard? Step 4: Now let’s have some fun! 20 free, awesome social media monitoring tools. Take the pulse of the social Web by hitting these rich targets Target audience: Nonprofits, cause organizations, brands, businesses, NGOs, educators, independent publishers, individuals. In this social media monitoring series: • Guide to monitoring social media conversations • 10 paid social media monitoring services for nonprofits • How to build & manage a monitoring dashboard Ready for a listening program?
There are a wealth of free monitoring tools to choose from. 10 social media monitoring tools: a downloadable flyer Free monitoring tools may fill your needs if you work for a small nonprofit or your business has no need for more sophisticated services (coming tomorrow). And a word of advice: Don’t begin with the tools. Yesterday we covered why monitoring is essential to your organization. Here is our Guide to Free Social Media Monitoring Tools. Monitor social campaigns Wildfire: How is your brand performing in social? Monitor social networks & blogs Social Mention: Widgets & social search. The 50+ Best Ways to Curate and Share Your Favorite Social Media and News Content. There’s so much information online just begging to be curated: news, social media, images, video, websites… the list goes on.
Reading great content from my favorite blogs and websites is one of my favorite down-time activities. It’s also an important part of my job as an IT Director because I need to stay on top of the latest trends, announcements and tech news. Just a few years ago, the tools I used to use for reading and consuming content were Google Reader, StumbleUpon, Digg, Delicious… you know all the big names. More recently I’ve discovered some great new tools to read and share my favorite content which I’ve included here in this list. Content Gathering and Personalized Newsfeeds Faveous – The place for everything you like.Trapit – Captures personalized content. iPad Curation Flipboard – Your social magazine.News360 – Next-generation news personalization and aggregation.persona/ – Everything you care about There’s more to this article!
Social Media & Text Analytics using Open Source Tools — The Fifth Elephant — HasGeek Funnel. Objective Discuss how you can start analyzing Social Media Data today using Open Source Tools like RapidMiner or Open Source Languages like Python, R and PERL. Description You don't need the most expensive Text Mining Tools or even expensive software to start doing Text Analytics. This session will first cover Social Media Analytics and the range of work that can be done in analyzing Social Media Data. We will then look at a simple framework for doing text analytics and a demo of the same using Rapid Miner. We will also talk about some libraries available in R and Python to start doing Social Media Analytics and any other Text Analytics as well. Requirements Laptop and a version of Rapid Miner and R downloaded if you want to follow along. Speaker bio Randhir is an Online and Social Media Analytics Professional with over 10 years of Analytics and Retail IT consulting experience.
10 paid social media monitoring services for nonprofits. Tweet Twitter data galore: A screen grab from ReSearch.ly. Trackur, Sprout Social, Thrive & other monitoring tools worth paying for Target audience: Mid-size nonprofits, cause organizations, agencies, brands, NGOs, Web publishers, individuals. This is part of our series on social media monitoring: • Guide to monitoring social media conversations • 20 free, awesome social media monitoring tools • How to create & manage a monitoring dashboard Search engines and free monitoring tools can help you find mentions of your brand easily, but if you want to take your social media efforts to the next level, you may want to consider using a social media monitoring vendor. Download flyer: some new ones here Once your nonprofit or business reaches a certain size — with, say, hundreds of daily mentions — a paid social media monitoring vendor or service can help you smartly assess the conversations taking place about your brand.
Social media vendors come in all shapes and flavors. Related. ThinkUp: Social Media Insights Platform.