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Social Networking Accounts for 1 of Every 6 Minutes Spent Online [STATS] Social networking use has doubled since 2007, and it's all thanks to Facebook, Twitter and an array of other social companies reaching record traffic highs. comScore's latest numbers are out, and they paint a familiar story: social networking is on the rise.
![Social Networking Accounts for 1 of Every 6 Minutes Spent Online [STATS]](http://cdn.pearltrees.com/s/pic/th/networking-accounts-minutes-12828983)
It's the rate of growth that's surprising, though. According to the web analytics firm, the average online user in the U.S. now spends nearly 16% of his or her time on social networking sites such as Facebook, LinkedIn, Tumblr or Twitter. That's up from just 8% in July 2007. In the last year alone, social networking use has increased by approximately 25%. New Online Marketplace Uses Facebook To Eliminate Anonymity. Those who prefer to buy and sell online with complete anonymity will want to avoid Copious, a new online marketplace launching Wednesday, where buyers and sellers are required to reveal their real identities.
Copious, which will compete with eBay, Craiglist and Etsy in the saturated online marketplace arena, requires its buyers and sellers to connect their accounts to Facebook and be transparent in their onsite actions — purchases, shares and comments on for-sale items included. The site eradicates anonymity from its ecommerce experience.