PeopleBrowsr Launches Deep Social Analytics Platform. PeopleBrowsr has launched Playground, a deep social analytics platform designed to be an all-in-one social media solution for the enterprise.
PeopleBrowsr Playground takes the company's current platform offerings (as well as some new ones) and reorganizes them into four key sections: Analytics, Grid, Search and Engagement. Each of these sections is supported by the company's datamine, which has 1,000 days' worth of Twitter data related to demographics, hashtags, keywords and geolocation. Here's a description of Playground's four components: Analytics: The PeopleBrowsr Analytics platform is the core feature of Playground.
It allows users to sift through 1,000 days of social data in order to analyze trends, track data, identify top influencers and measure sentiment. Why Top Brands Are Investing So Much Time In a Social Media Leaderboard. Jesse Thomas is CEO and founder of creative agency JESS3.
Follow him @jess3 and invest in (e)JESS3 here. When I asked Duleepa Wijayawardhana (a.k.a. “Dups”), co-founder and CEO of the self-described "social media exchange” Empire Avenue (EA), if he wanted to be the next Gordon Gekko, he replied, “We want to be bigger than Gordon Gekko.” He might just get there thanks to the growing trend of ranking a person’s social media capital as well as thousands of new "investors. " SIFMA TECH 2011: The Systems of Social Media. How to manage Facebook, Twitter, Linked In, blogs and more.