We all know Google Search.
Chris Schreiber is director of marketing at social video advertising company Sharethrough . A leading expert on social content strategy, Chris recently presented a two-hour workshop on viral video at the Cannes Lions festival , entitled "Making Videos Go Viral: Creative, Social, and Technological Techniques." Last week, the world's top brands and agencies descended on the Cannes Lions festival to discuss creativity in modern advertising and to anoint the campaigns that most effectively captured our imaginations.
On 28 September 2012 TEDxTransmedia, under the auspices of the European Broadcasting Union, returns to Rome’s MAXXI Museum for its third global conference.
This is the second instalment of four blogs on developing an effective social media strategy.
Bonjour! Si vous visitez Emarketinglicious pour la 1ère fois, abonnez-vous à notre flux RSS pour recevoir nos dernières actualités. Le mois dernier, Michael Stelner de Social Media Examiner a publié son étude annuelle sur le social media marketing, effectuée cette fois-ci auprès de 3 342 professionnels du marketing dont 47% étaient soit des entrepreneurs solo soit des dirigeants de PME. Que révèle ce rapport ? Les médias sociaux deviennent de plus en plus importants
Voici donc, comme annoncé, la suite des éléments pour mesurer le retour sur investissement d’une campagne Social Media : l’influence, les ventes et la conversion.
Les livres de Thierry Gaudin téléchargeables gratuitement aux “classiques des Sciences sociales” L’impératif du vivant , Éditions de l’archipel, 2013 ; L’Empreinte de la technique.
La semaine dernière j’étais invité au lancement du livre de Jean-François Claude et Thierry Wellhoff sur L’entreprise en 80 valeurs (merci à Léa et Laetitia pour l’accueil).
"The network is more powerful than the node" ~Hugh Macleod. It is that time of the year again. Time for us to gather around a lovely Ftour 2.0, in an enchanting venue, with web professionals and affectionados.
As Earth Day draws to a close, we'd like to leave you with an uncomfortable but significant question: Is it possible that our gadgets and online activities themselves might be harming the planet more than they help? After all, we know that the data centers that power our favorite applications and sites are far from green — although Google and Facebook are attempting to change that, both in the kinds of energy we use and how much energy is needed. Still, environmental organization Greenpeace warns that the same companies have caused consumers' "addiction to dirty energy" and are increasing their energy consumption by around 12% each year. And everything we do online, from web searches to spam emails, leads to a certain amount of CO2. On the other hand, the Internet is making it possible for many more workers to efficiently and effectively telecommute; this "WFH" revolution is saving the environment that many more cars on the road each morning and evening.
It began with a fateful encounter in the early 1990s, when a group of students in Vienna, Austria, stumbled upon the Lomo Kompakt Automat – a small, enigmatic Russian camera. Mindlessly taking shots from the hip, and sometimes looking through the viewfinder, they were astounded with the mindblowing photos that it produced – the colours were vibrant, with deep saturation and vignettes that framed the shot – it was nothing like they had seen before! Upon returning home, friends wanted their own Lomo LC-A, igniting a new style of artistic experimental photography that we now know as Lomography!
Synergy4 est une société de conseil en management dont le siège social est à Montréal.