Children of the Web. 3D Comes to Web 2.0. The hosted services and communities of Web 2.0 already amount to an entirely new form of communication.
But now a new site called 3DVIA.com is taking the social-networking concept to another dimension — both literally and, well, virtually. Instead of FunWalls and Scrabulous games, users of 3DVIA generate three-dimensional simulations of everyday objects using professional-grade 3D modeling software. Change By Design at IDEO. Tim Brown, CEO of IDEO, shows how the techniques and strategies of design belong at every level of business.
The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. This book introduces design thinking, the collaborative process by which the designer’s sensibilities and methods are employed to match people’s needs with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It’s a human-centered approach to problem solving that helps people and organizations become more innovative and creative. The Opposable Mind.