
Mobile Adversting
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Publications Gartner: Mobile Advertising To Grow 74% In 2009 09/
Universal Uses Van Wagner Blimp To Promote 'Despicable Me 2' by Erik Sass Mar 29, 2013, 10:03 PM Universal Pictures is promoting "Despicable Me 2," scheduled for release on July 3, with an elaborate aerial advertising campaign in partnership with Van Wagner Communications' Airship Group. ... Werner Promotes CBS' 'Coaching Spotlight' by David Goetzl Mar 29, 2013, 6:06 PM Werner Co., which annually gets prime exposure as players and coaches climb its ladders to cut down March Madness nets, will continue to back a "Coaching Spotlight" segment on the CBS Sports Network. ... The Hub Rocks 'KISS Hello Kitty' by Fern Siegel Mar 29, 2013, 6:02 PM Kids cable network The Hub has optioned the rights to a new series, "KISS Hello Kitty," based on the highly successful KISS x Hello Kitty line of products from Sanrio, maker of Hello Kitty, a '70s brand. ...Apple's iPhone Advertising Opportunity
Universal Uses Van Wagner Blimp To Promote 'Despicable Me 2' by Erik Sass Mar 29, 2013, 10:03 PM Universal Pictures is promoting "Despicable Me 2," scheduled for release on July 3, with an elaborate aerial advertising campaign in partnership with Van Wagner Communications' Airship Group. ... Werner Promotes CBS' 'Coaching Spotlight' by David Goetzl Mar 29, 2013, 6:06 PM Werner Co., which annually gets prime exposure as players and coaches climb its ladders to cut down March Madness nets, will continue to back a "Coaching Spotlight" segment on the CBS Sports Network. ... The Hub Rocks 'KISS Hello Kitty' by Fern Siegel Mar 29, 2013, 6:02 PM Kids cable network The Hub has optioned the rights to a new series, "KISS Hello Kitty," based on the highly successful KISS x Hello Kitty line of products from Sanrio, maker of Hello Kitty, a '70s brand. ...
Publications One In Three Mobile Users Recalls Ads 02/06/2009
One our favorite blogs about consumer Internet trends, TrendsSpotting, has just published a presentation about social media trends . The predictions were gathered from social media influencers, including ReadWriteWeb. Check out the slides below, and also our post from yesterday 2009: Predictions Across the Web . And stay tuned for ReadWriteWeb's own annual predictions post, it's coming very soon! Note: the page which struck a chord for me was pg 18, which included this quote: "Google will 'pagerank' and 'map' peoples influence."
Social Media Trends 2009, TrendsSpotting - ReadWriteWeb
NEW YORK--( BUSINESS WIRE )--SMS is taking off in the Americas, mobile e-mail continues its strong growth in developed regions, subscriber growth is driving messaging adoption in Asia-Pacific, and social networking is lifting the messaging boat across nearly all regions. The combination of these factors is expected to grow revenues from mobile messaging to $212 billion by 2013, according to a new study from ABI Research. Messaging services growth will have different regional specific drivers. Despite the differences, however, the common growth denominator is that messaging services provide a timely, cost-effective, customer-specific communication and information capability. Principal analyst Dan Shey says, “You will not find many customers worldwide who don’t find messaging cost-effective and valuable for communications and delivery of information.

