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Publications Gartner: Mobile Advertising To Grow 74% In 2009 09/

Corona Extra, Modelo Especial Target Hispanics by Tanya Irwin 5 minutes ago Corona Extra and Modelo Especial are launching national campaigns targeting the Hispanic market.
http://www.businessweek.com/technology/apple?chan=technology_technology+index+page_top+stories No one has yet created a credible iPad competitor. For PC makers such as Dell and Lenovo, the iPad may soon not only hit profits—it may threaten their existence

Apple's iPhone Advertising Opportunity - BusinessWeek

Corona Extra, Modelo Especial Target Hispanics http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=99860

Publications One In Three Mobile Users Recalls Ads 02/06/2009

One our favorite blogs about consumer Internet trends, TrendsSpotting, has just published a presentation about social media trends . The predictions were gathered from social media influencers, including ReadWriteWeb. http://www.readwriteweb.com/archives/social_media_trends_2009.php

Social Media Trends 2009, TrendsSpotting - ReadWriteWeb

NEW YORK—Laura Marriott, the outgoing president of the Mobile Marketing Association (MMA), thinks of herself as a hunter.

Hunting for Mobile Marketing

http://www.wirelessweek.com/Hunting-for-Mobile-Marketing.aspx

Veteran Marketer Promotes a New Kind of Selling - WSJ.com

http://online.wsj.com/article/SB122540403693985779.html Jim Stengel, the outgoing global marketing chief at Procter & Gamble, is moving from a big advertiser to a small start-up, hoping to remedy some of what he thinks is wrong with the industry. Starting Monday, the 25-year P&G veteran is opening Jim Stengel LLC, which will try to persuade companies to buy into a newfangled way of selling. It's called "purpose-based marketing," which Mr.
But the benefits driving messaging growth go beyond its obvious economic, social and convenience advantages relative to voice calling. The next stage of messaging growth will be strongly influenced by new input and access capabilities, and integration across mobile and fixed-line platforms. http://www.fiercewireless.com/press-releases/innovation-and-customization-drive-mobile-messaging-growth-212-billion-2013?amp;utm_source=internal

Innovation and Customization to Drive Mobile Messaging Growth to

How You Can Get the Most From Digital Ads

Read the whole thing at AdAge → https://adage.com/login.php
http://www.businessweek.com/technology/content/feb2008/tc20080303_000743.htm

Building a Brand with Widgets

The customizable bits of software on Facebook and other social networking sites are the latest trend in viral marketing. But are widgets here to stay? CEO Guide to Widgets