background preloader

Dades mercat i recerca (online)

Facebook Twitter

Trends 17. Informe audiovisual 2015. 2016 internet minute. The rapid growth of global data. The rapid growth of global data. Imm radio2012. Netflix spurring others’ D2C launches. October 27, 2015 The traditional TV channels business is entering a period of flux, according to new analysis from critical information and insight source IHS.

Netflix spurring others’ D2C launches

“The core concept of the channel is fragmenting, as audience behaviour is changing and broadcasters are adapting to meet evolving viewer needs,” said Ted Hall, research director at IHS Technology. “The traditional linear channel will be around for a long time to come, but it will become increasingly marginalised by a plethora of online services, from catch-up TV to TV Everywhere, pay-TV channels’ streaming offerings and YouTube multi-channel networks.”

Traditional channels circumvent established distributor partners Direct to Consumer (D2C) offerings are emerging as key new services for traditional channels. Spectre of Netflix – 100 million subscribers by 2018 The growing popularity of Netflix is a major factor spurring channels’ D2C launches. In 2018, Netflix will pass 100 million subscribers worldwide according to IHS Technology. The State and Future of Netflix v. HBO in 2015: A REDEF ORIGINAL. En EEUU, el consumo de vídeo en streaming continúa aumentado mientras el uso de la televisión se reduce. No podemos negar que desde hace un tiempo, son muchos los usuarios de Internet que prefieren acceder a sus películas y series favoritas gracias a los múltiples servicios de streaming de vídeo existentes en la actualidad, dejando a un margen a la televisión.

En EEUU, el consumo de vídeo en streaming continúa aumentado mientras el uso de la televisión se reduce

Informe sobre las apps en España 2013. Así usamos las apps… 22 millones de españoles abrimos, cerrramos y usamos apps cada día.

Informe sobre las apps en España 2013. Así usamos las apps…

Además nos descargamos a diario cuatro millones de apps. En España parece que cada vez nos gusta más esta tecnología y los datos se duplican respecto al año pasado. En The App Date hemos recogido datos y os presentamos nuestro informe anual sobre el estado de las apps en España. 22 millones de españoles son usuarios activos de apps y cada día descargan cuatro millones de aplicaciones para móviles, tabletas y televisores. Convertidos en el país europeo con mayor penetración de smartphones y tabletas, el número de usuarios de apps activos y el volumen de descargas diarias casi se ha duplicado en nuestro país en el último año. The Top 20 Most Expensive Keywords in Google AdWords Advertising. The Most Expensive PPC Keywords How does Google make money?

The Top 20 Most Expensive Keywords in Google AdWords Advertising

Surprisingly, 97% comes from online pay-per-click advertising. At WordStream we can’t get enough PPC; that’s why we decided to conduct some research and find out what the most expensive keywords are in Google. Promusicae. Animation. A Day In the Life On The Internet. I think all of us spend an unhealthy amount of time on the Internet, but that’s what makes it awesome.

A Day In the Life On The Internet

A bottle of bourbon and three grande meals from Taco Bell taught us the joys of things that are bad for us years ago. Now that the Internet has taken over, it would be interesting to see just how much time we spend on this wonderful invention of the gods. Worry not, dear reader, as we have all those statistics right here. MBAOnline has created this handy infographic compiling the insane amount of time we spend on the Internet. This isn’t just the important stuff either, this is the ridiculously stupid stuff we waste our time with online.


MegaUpload Alternatives See Surge in Traffic After Shutdown. After losing access to their favorite file-hosting service last week, millions of former MegaUpload users have fled to the many alternatives available.

MegaUpload Alternatives See Surge in Traffic After Shutdown

Filefactory, Depositfiles and many of the other top cyberlockers have seen an unprecedented surge in traffic in recent days, showing that people haven't stopped sharing even though the authorities have closed one of the main players in the business. With a self-proclaimed 50 million users a day, MegaUpload was one of the largest file-hosting sites on the Internet.

Last week the feds shut down the popular site accusing its founder and six others of money-laundering and several copyright related crimes. The site’s former users, meanwhile, are left without their files and forced to find a new place to share. Here's How People Look at Your Facebook Profile. When potential dates, employers and friends glance at your online social profiles, what do they see?

Here's How People Look at Your Facebook Profile

EyeTrackShop, a startup that runs eye-tracking studies for advertisers, helped Mashable find out by applying its technology to the profile pages of popular social networks. The study used the webcams of 30 participants to record their eye movements as they were shown profile pages from Facebook, Google+, LinkedIn, Flickr, YouTube, Klout, Reddit, Digg, Tumblr, Twitter, StumbleUpon and Pinterest at 10-second intervals. What participants looked at on each page and in what order is recorded in the images below. It's not a perfect study. Thirty is a small sample size, and what draws attention on a profile likely varies depending on the content displayed. Profile pictures matter. Take a gander at the results of the study in the gallery below, and let us know your own observations in the comments. La música en 'streaming', el sector que más crece de la industria discográfica.

Cognos Consumer Insight - Features and benefits. IBM Marketplace — Tap into expertise and bring ideas to life with hundreds offerings from IBM and Business Partner.

Cognos Consumer Insight - Features and benefits