The Android engagement paradox. IBM’s Digital Analytics Benchmark reported US Black Friday sales and the news is reasonably good. Overall online sales grew by 17.4% while mobile grew to make up 24% of traffic. The data goes further to show the split between device types. I illustrate this split with the following graphs: Of the 24% of traffic made up by mobile devices, phones contributed 13% and tablets 11% (or 54% and 46% of mobile respectively). Of the phone traffic, iOS devices were about two thirds of traffic and Android one third. Overall, iOS was 77% generated mobile traffic and Android (excl. That’s an interesting snapshot of the consumption of mobile devices, but is there a pattern here? Besides the pattern of significant mobile growth (from 5.2% to 24% of online in two years) there is the curious effect of iOS growth outpacing Android growth.
The reason is evident in the graphs above: the iPad is now the predominant mobile shopping device. And engagement is not a frivolous platform attribute. iUSBport. Paging Truth Police: No! Windows Phone and Nokia Lumia are NOT outselling iPhone in China. Utter BS story spread by Microsoft propaganda machine. I mentioned this story in the blog story yesterday with the update about the smartphone bloodbath. But as the story is spreading very widely, I need to make the point explicitly. Microsoft COO of Greater China, Michel van der Bel has been quoted very widely claiming that Windows Phone smartphones, especially the Nokia 800c are outselling the iPhone in China. This is utterly untrue.
This is totally baseless. It is a palefaced lie. Lets go through the facts. Secondly, if this was happening, it would be the biggest smartphone success ever seen in any market and it would be reported everywhere. Thirdly, Apple is having a huge time in China. Fourtly, all evidence by independent reporting is to the contrary - Canalys has reported in May that current China market share of Apple iPhone is 19% in smartphones, Samsung is at 22% and Nokia has fallen to third place. Sixthly, Samsung is China's bestselling smartphone. Seventhly, HTC is the other big Windows Phone maker apart from Nokia? PushDialer — Dial your iPhone from your Mac! Gaëtan Compigni: L’alarme impitoyable sur i...