background preloader

Crowdfunding

Facebook Twitter

The Entrepreneur’s Guide to Uncomplicated Editorial Calendars. Do you know how to make a Pop Tart? Probably. You probably know that while you can eat them cold, like cavemen did before they invented fire, they’re WAY better if you toast them. But how do you know? Did you see it in a commercial? At some point, you were taught to make a Pop Tart better by warming it up. And right now, I feel like I’ve given you a big ol’ stack of Pop Tarts without telling you to put them in the toaster. A few weeks ago, I wrote this post about panic blogging, and how it can singlehandedly ruin your blog.

But I can’t shake the feeling that I can do better, and show you how to REALLY make your editorial calendar extra amazing. So in the spirit of making a good thing even better, I put together this guide to making the best darn editorial calendar possible. And yes, you should be blogging even if you HATE writing. “But what if… what if I totally suck at writing? That’s okay! With that in mind, then, there are FIVE things you have to do to set up an amazing editorial calendar. Google Impact Challenge | UK 2014. What do you mean when you say “project”? A project is your organisation’s proposed concept and implementation plan for how you will use technology to address a social problem.

If selected for a grant, the funding would support the implementation of this project so we’ll need to know exactly how the award will help you realise your plan. Are there any examples we can look at? Yes, check out our other Challenge grantees here. What do you mean when you say “use technology to change the world?” We’re big believers in technology, and its ability to solve some of the world’s most pressing problems. If another organisation is currently implementing a similar concept, can we still submit the idea? Yes, but please note that projects will be judged on their innovative approach and potential to scale.

Does this have to be a new idea for my organisation? It need not be brand new. Over what time period should the grant funds be spent? We expect the grant to be spent over the course of one to three years. The Top Crowdfunding Campaigns of 2013. 15 Reasons Why Video Marketing MUST Be Part of Your Online Strategy. Adding online video to your marketing efforts can generate more leads and sales for your small business. Here’s how. Are you ready for your close up? Don’t worry, even if you’re not, you can still increase your online visibility and generate more online leads through video. Adding video to your marketing mix doesn’t need to break the bank, either. If you’re reading this post on a smart phone, tablet, or laptop, chances are you already have all the equipment you need to get started in online video. Below I’ve outlined fifteen ways that video can help you generate leads for your business. 1.

You’ve seen it before. 2. People go directly to YouTube to do searches on how to overcome their biggest problems. 3. That puts YouTube just behind Facebook as far as reach goes. 4. When you create a video, people can see your facial expression and hear the passion in your voice. 5. 6. 7. 8. You don’t actually have to appear in your own videos. 9.

[Need help with your own video marketing? 10. 11. 12. The Creator Playbook for Brands. The rundown In a world of shortening attention spans and increasing options, advertising is undergoing a sea change. More and more, ads are becoming content—something people choose to watch. In this guide, we translate the tools and know-how developed by a generation of YouTube content creators to help brands develop ads that will resonate with 21st century consumers. Divided into seven sections—content marketing as part of your brand strategy, ten fundamentals to create content people love, schedule your content, optimize your content, promote your content with paid media, amplify your content with social and measurement—each presents several optimizations or strategies for building engaged audiences on YouTube.

These best practices are explained in stages to help you understand each point and guide you through taking action. How to Develop a LinkedIn Content Strategy. Do you have a LinkedIn content strategy? Do you want to maximize exposure of your content on LinkedIn? Reach LinkedIn users with professional, valuable content that stands out, and they’re likely a step closer to pursuing a business relationship with you. In this article, I’ll share four ways content on LinkedIn can help you meet strategic goals. #1: Publish on the LinkedIn Publishing Platform LinkedIn recently made waves by announcing that all members will have access to the same content creation and sharing tools that had previously been reserved for hand-picked LinkedIn influencers. (The feature is currently rolling out in waves. If you don’t have it yet, you will soon!) Publishing Platform lets you blog right on LinkedIn. With access to its Publishing Platform, you essentially have your own on-site blog.

Recent Publishing Platform posts are visible on your LinkedIn profile. #2: Leverage SlideShare Add informative SlideShare presentations to your profile. #3: Drive Click-throughs #4: Use Video.

ARTICLES

Grants. Personalities. Strategy. Examples. Services. Platforms. Marketing. Facebook.