background preloader

Ideas

Facebook Twitter

Ideas. Idea.

Making

10 Most Common Misconceptions About User Experience Design. Whitney Hess is an independent user experience designer, writer and consultant based in New York City. She authors the blog Pleasure and Pain. When I tell people that I am a user experience designer, I usually get a blank stare. I try to follow it up quickly by saying that I make stuff easy and pleasurable to use. That’s the repeatable one-liner, but it’s a gross oversimplification and isn’t doing me any favors. The term “user experience” or UX has been getting a lot of play, but many businesses are confused about what it actually is and how crucial it is to their success.

I asked some of the most influential and widely respected practitioners in UX what they consider to be the biggest misperceptions of what we do. User experience design is NOT... 1. ...user interface design It’s not uncommon to confuse “user experience” with “user interface” — after all it’s a big part of what users interact with while experiencing digital products and services. 2. ...a step in the process 6. ...expensive. Send me something. Lighter Fun. Tools for creating ideas. 9 Strategies to Make Selling Your Ideas More Successful. A frequent question from people in all career phases is what a person can do to better sell a new idea, whether to a customer or inside an organization.

As much as it would be nice to have a standard formula that always works, success really depends on the particulars of your situation. There are, however, a number of common strategies you can consider. Your best course of action is to be adept at using a variety of approaches to make your ideas more powerful and compelling. These nine strategies are a strong start to include in your idea-selling toolkit: 1. Get the Facts in Place behind Your Idea Make sure you build fact-based, logical support as the underpinning for your idea. 2. Think about the world’s great stories. 3. Based on whatever is appropriate, create an early mock up of what you’re trying to accomplish. 4.

If there aren’t obvious steps for how an idea can become reality, it may be dead on arrival in an organization. 5. 6. 7. 8. 9. Summary. Lightbulb_idea1.jpg (400×400)