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Google's new finger control technology is straight out of a science fiction movie. Subscribe to kelvin lee Get the best videos sent to your inbox Thanked kelvin lee 3h 11d 14d.

Google's new finger control technology is straight out of a science fiction movie

GTM Sonar. GTM Tools v2.0. NinjaLinker sur Twitter : "Video □#GoogleBlackDay□ Live Replay @NinjaLinker ~ NinjaLinker. Google annonce la fermeture de son service Google Code. ▶ Fabien vip agence sur Twitter : "#Google #Adwords affiche des extraits structurés dynamiques dans les annonces chez @arobasenet. Google Adwords affiche des extraits structurés dynamiques dans les annonces.

Google Adwords vient d’introduire les extraits structurés dynamiques dans les annonces de fournir plus détails aux utilisateurs.

Google Adwords affiche des extraits structurés dynamiques dans les annonces

Cette fonctionnalité des extraits structurés dynamiques avait été lancée en Septembre 2014 dans les pages de résultats de Google Search. Il est donc normal qu’elle arrive aujourd'hui dans les Adwords. L’objectif étant d’afficher automatiquement des informations complémentaires sur l’offre de l’annonceur afin de convaincre les utilisateurs dans leur décision d’achat.

Selon Google, les extraits structurés dynamiques, tout comme les notes par étoiles, apportent une valeur ajoutée aux annonces Adwords tout en faisant gagner du temps à l’annonceur et en simplifiant la gestion de sa campagne Adwords. Inside AdWords: Building the next generation of display ads for a multi-screen world. It’s true that mobile devices offer a new canvas for advertisers to connect with consumers, but painting on this canvas has not always been easy.

Inside AdWords: Building the next generation of display ads for a multi-screen world

Many marketers started out by shrinking down their existing display ads for mobile, but this didn’t always make for a great consumer experience. They also discovered that frequently their existing display ads were not able to run on mobile devices or on mobile browsers. But now, a new generation of display ads is changing how advertisers engage with consumers on mobile devices. Today, we’re excited to announce that over the coming months we will launch several mobile display ad formats and tools across the Google Display Network, the AdMob Network and DoubleClick that will make it easier for advertisers to build successful ads that work across screens.

Display ads built for mobile The new display ad formats that will be rolling out in the coming months are designed specifically for mobile environments: Riveted - A Google Analytics plugin for measuring active time on site. Scroll Depth - A Google Analytics plugin for measuring page scrolling. A PR Dashboard for Google Analytics.

I recently wrote a post about Google Analytics for PR pros.

A PR Dashboard for Google Analytics

After walking through what metrics I thought were important, I included a link to a PR dashboard for Google Analytics that anyone can add to Google Analytics. Here’s an explanation of the dashboard. Automatically add the Google Analytics PR dashboard to your Google Analytics account This dashboard is focused on the visitors to a website, where they came from and what they do on the site. It starts with a simple count of people and how many sessions they created. Visitors and Visits Widget: Helps you understand the number of people and visits to your site.

Next we move on to goal conversions. PR Dashboard Widget: Mesure Business Goal Completions For me, this is the number of people that follow me on Twitter. To configure this goal, just click on the little Pencil in the top right corner of the widget. Configure the dashboard widget to measure one of your specific business goals. Frequency measures how often the visit.

YouTube. Google: Panda 3.92 a été lancé hier. Hier Google a publié un tweet annonçant le lancement d’une nouvelle mise à jour – mineure – de Panda.

Google: Panda 3.92 a été lancé hier

La nouvelle vague de Panda touchera 0,7% des requêtes, c’est peu par rapport aux anciennes mises à jour. Danny Sullivan et son équipe de Search Engine Land se sont mis d’accord pour nommer cette dernière mise à jour « Panda 3.92 ». Social Media User Detection. Comprendre c'est déjà agir. Google Analytics : plus de visiteurs que de visites au niveau des pages. Par Nicolas Guillard, Lundi 6 février 2012 Souvent des utilisateurs de Google Analytics sont surpris de constater dans leur rapport personnalisé d'obtenir, pour certaines pages, un nombre de visiteurs uniques plus grand que le nombre de visites, ce qui est évidemment illogique du point de vue de l'analyse.

Google Analytics : plus de visiteurs que de visites au niveau des pages

Voici les explications ! Un problème de métriques incompatibles ? Il s'agit d'un problème bien connu qui a été abordé par l'équipe de Google Analytics dès 2010, représentée par Avinash Kaushik et Nick Mihailovski dans ce post, et aussi dans ce post de Michael Whitaker dont nous nous sommes inspirés, en le mettant à jour (et en français) par rapport à la dernière version de GA. Ainsi, pour un rapport personnalisé paramètré cette façon : Web Analytics Planning Model for Google Analytics - Analytics Pros. Over 6 years of working with companies to implement and use Google Analytics I’ve consistently seen the greatest threat to a successful implementation is a lack of robust planning.

Web Analytics Planning Model for Google Analytics - Analytics Pros

This is the first post in what will become a series on how to build a successful strategy for adopting Google Analytics and what you need to consider when planning effective use of this great web analytics tool. My simple model starts with business goals, moves to understanding good questions, then to what data is needed to answer those questions, which informs what implementation requirements are. Once implementation requirements are identified data can start flowing, after which point configuration and delivery of reports is required, finally delivering the right data to the right people at the right time that will answer key questions and help you to meet your goals.

15 Useful Google Chrome Extensions To Get The Best Out Of Google+ It has only been several weeks since Google+ opened its door to limited users and it has already created plenty of buzz.

15 Useful Google Chrome Extensions To Get The Best Out Of Google+

While many people still have not gotten their invites, there are already 10 million users on the platform and a billion items shared per day. If you find yourself terribly addicted to Google+, Here are 15 Google Chrome extensions that make using Google+ a better experience. 1. Google+ Ultimate Is the Google+ design too bland for your taste? 2. GTools+ is developed by the same developer as Google+ Ultimate. 3.