WebsLaw is a comprehensive Attorney and Law Firm marketing agency. Our services are designed to increase the productivity of Law Firms Nation Wide. We take pride in our work and offer our expertise to a handful of Law Firms in each state.
Choosing Keywords to Enhance Your Presence on the Web. With online companies dominating the way most of us do conduct business, it is increasingly important to stay competitive and ahead of your rivals.
Every industry has its niche of clients and customers, and the number one job of any company is to claim as many of those clients and customers as possible and keep them loyal to you and your brand. Back in the 1990s, having a website set you apart from all other companies. But now, if you do not have a website, your company is probably thought of as obsolete. And just having a website is not enough nowadays. You have to have a presence online. WebsLaw has worked with numerous law firms across the country and has helped them develop keyword strategies for attracting law clients. One keyword strategy for attracting law clients is Long-Term Keywords. WebsLaw also keeps up with what is “trending” in the law industry, thus getting a jump on your competition by knowing what are the popular keyword search terms for any given period.
Choosing an Attorney Digital Marketing Agency - Lawyer Internet Marketing-Web Design For Lawyers-SEO-PPC. Running a company is a 24/7 venture.
You are always thinking about your next move. If it’s not one thing it’s another, and at times, the days can run together. You lose sleep, oftentimes have to eat in between meetings, and you’re lucky to get a quiet moment to yourself. Choosing a Digital Marketing Agency - Lawyer Internet Marketing-Web Design For Lawyers-SEO-PPC. Running a company is a 24/7 venture.
You are always thinking about your next move. If it’s not one thing it’s another, and at times, the days can run together. You lose sleep, oftentimes have to eat in between meetings, and you’re lucky to get a quiet moment to yourself. But one thing you shouldn’t have to worry about is your online presence. And hiring a digital marketing agency can alleviate that stress. Before you make any decision you want to do your homework.
You watch out for overseas digital marketing agenciesYou are wary of extremely wary of agencies with prices that are too lowYou look up agencies online and on the Better Business Bureau site Pricing is (almost) everything. And of course, you want to check their credibility. Google Analytics and Your Business. One of the best tools when it comes to digital marketing is Google Analytics.
Not because it helps you actively promote your brand or product, but it helps you measure just how well your website is doing compared to other companies in your industry. Of course, the data will not be 100 percent accurate, simply because not all of your competitors may be using the program. But it is still a good barometer by which to measure. You can narrow your analytics down to dissect exactly where most of your online traffic is coming from. Your company may be based in the United States, but most of your views could be from overseas. Your focus may be either to get new customers or turn them into returning customers. Not all of your customers may be as computer savvy as yourself. Search Engine Optimization or SEO is another great way to get customers to your site. Once you figure out what visitors to your site like or dislike, you can focus on creating content and deals around your findings.
Public Relation Specialists and Online Marketing - Lawyer Internet Marketing-Web Design For Lawyers-SEO-PPC. What is a Public Relations Specialist and What Do They Do?
A public relations specialist is someone who handles just that – the public relations of a company. They communicate any message from the company either to a certain audience or the public as a whole. Think of it this way, the White House Press Secretary is basically the mouthpiece for the president and his administration (at least during White House briefings and most press conferences). Their job is to relay to the public the message of the president and the White House in the same way a public relations specialist does for a company or organization. Public Relations (PR) specialists do the following: Write press releases and organize information for the mediaIdentify the target audience and strategize the best way to reach themRespond to media requestsHelp their clients communicate effectively to the media and their clientsKeep the company’s image intactAnd other tasks that are relevant to the position.
Benefits of Email Marketing - Lawyer Internet Marketing-Web Design For Lawyers-SEO-PPC. Email Marketing is Targeted Email marketing solves all the inherent problems of non-targeted marketing.
Gone are the days of placing an advertisement on television, on a diner placemat, or in a periodical with no control of who will see it. With email marketing, you have the ability to control exactly who sees an email by segmenting your contacts based on their lead status, demographics, location or any other data. Targeting emails ensures that your audience receives content suited specifically to his/her needs. Email marketing makes it simple to customize your message for each customer, fostering a higher conversion rate. Email Marketing Increases Brand Awareness. Lawyer Internet Marketing-Web Design For Lawyers-SEO-PPC.