Digital Marketing Blog. July 2012 Building a Culture of Optimization Round-up: Must-Read Tips and Best Practices from Digital Marketing Experts In July, we focused a lot of our social media content around the value of building an internal culture of digital optimization. Adobe experts shared weekly “Quick Tips” about how to lay the foundation internally to create and maintain an optimization program and the value of regularly sharing results with key stakeholders across the business. We also curated related articles from across the web and shared them via our @adobedigmktg Twitter account and Facebook page.
We’ve compiled all of July’s great content here in one blog post for easy reference. Let us know what other types of monthly content you would like to see in the future. Week Two: Effective testing and optimization is much more than about just having a good testing tool – you need to build an optimization organization to be successful in the long run. Trends & Data. Ten-steps-for-optimization. Asia Pacific UC Market Trends and Predictions - 2012. The 2012 SoDA Report. Advertising, Marketing, Media, Digital, PR News and more - Campaign Asia-Pacific.