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Basics of YouTube

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101: Customizing Your Channel. Channel Art Guidelines - YouTube Help. On Android, the safe area is scaled down to the width of the mobile screen.

Channel Art Guidelines - YouTube Help

Note: The channel icon appears in a circular window and overlaps with a small portion of the channel art in the bottom left corner. The color of the action bar is based on the prominent colors present in your channel art. Here's an example of channel art on an Android phone: Android tablets On tablets, a slightly wider slice of the image is used. How to Use the New YouTube Channel Art on the New YouTube One Channel.

How to prepare for the new channels design! YouTube Marketing & Online Video Awesomeness for Small Business Owners! 2012 has been the year of MASSIVE growth for YouTube.com, but it’s also been a year of MASSIVE changes.

YouTube Marketing & Online Video Awesomeness for Small Business Owners!

The last few months have seen some exciting additions that we can all take advantage of. If you feel overwhelmed trying to keep up with everything, here’s the only thing you really need to understand: YouTube wants you to get more views. They are consistently encouraging (and rewarding) those who are putting out desirable content. The following four features are all “tactics” you can implement to increase views and expand your audience reach. …but only if you have good content. Let’s begin… 1. I created a blog post about Custom Thumbnails a few months back. 2. This exciting new addition allows you to promote & feature your channel (your branding) and other content across all of your videos with the click of a button!

I recommend playing around with the “Featured Video” (rather than the “Feature your Channel”) option first. 1. 2. 3. YouTube just got way cooler! 4. Webinar - How to set up and use the NEW YouTube One Channel - Ray The Video Guy. How Long Should A Video Be? How long should a video be? Well, that reminds me of a story. Last week, I spoke at SES London 2013 at a conference session entitled, “Keys to Success with B2B Video” and during a ClickZ express clinic entitled, Optimising Video for Maximum Visibility.” I also participated in two Roundtable Forums that enabled attendees to Meet the Experts: one on “Branding Through Social Media” and the other on “Video Optimization.” And one of the questions that I was asked again and again and again was: “How long should a video be?” This isn’t surprising. But the question took on a new urgency in October 2012 when “watch time” replaced “view count” in the YouTube algorithm. As Eric Meyerson, YouTube’s head of creator marketing communications, explained back then, “Now when we suggest videos, we focus on those that increase the amount of time that the viewer will spend watching videos on YouTube, not only on the next view, but also successive views thereafter.”

How to Create Custom YouTube Thumbnails. Are you frustrated by the default random YouTube thumbnail option for your videos?

How to Create Custom YouTube Thumbnails

Do you wish you could create something custom to improve your views? Since December 2011, YouTube has been making some radical changes to their site. Everything from the home page layout, website colors and even the look and feel of the video players have changed dramatically. But none of these aesthetic changes have had any real impact on the way we need to be marketing videos on YouTube. However, this latest change may just be the biggest game-changer that savvy video marketers can take advantage of! Video Editor. Introduction to Video Sitemaps. Google XML Sitemap for Videos. Sitemaps are a way to tell Google, Bing and other search engines about web pages, images and video content on your site that they may otherwise not discover.

Google XML Sitemap for Videos

The Video Sitemap plugin will generate an XML Sitemap for your WordPress blog using all YouTube videos that you may have embedded in your blog posts. Your Video Sitemap will includes web pages which embed videos from YouTube or which links to videos on YouTube. If a YouTube video that you have in your blog has been removed from YouTube, the record in the Sitemap file will be ignored by Googlebot.

Related WordPress plugins: WordPress Resources: The Sitemap plugins are written by Amit Agarwal of Digital Inspiration. Here’s how you can install the plugin: Once you have created your Sitemap, you can submit it to Google using Webmaster Tools. If you have a small number of videos on your website, you may check this option. You can find the sitemap-video.xml file in your blog’s root folder. There are no reviews for this plugin.

Vimeo vs YouTube – Which should you be using? You’ve got a client who wants their videos online and optimized.

Vimeo vs YouTube – Which should you be using?

But they prefer Vimeo to YouTube. Should you let them build their campaign on Vimeo? Recommend they focus on YouTube? Or is a two-pronged approach in your client’s best interest? That’s this week’s hot topic in the Market Motive discussion forum. Vimeo vs YouTube: The Search Algorithm Both sites have robust search engines, and they’ve got their differences. Michael Buckley's Secrets to YouTube Success. API Overview.