The Cost Of A Logo. With the highly controversial London 2012 Olympic logo soon to be gone from our billboards and television screens once and for all, we decided to take a look at some other well-known logos and find out exactly how much their respective creative agencies charged for them.
Of course, the worth of a logo is a famously hard thing to determine. The very fact that a simple or low-key design often works far better than something intricate or brightly coloured means traditional methods for calculating how much to charge - using things like time and experience - are often thrown out the window. As such, some of the most famous logos of all time have been commissioned for next to nothing, while astronomical sums have been paid for designs most people wouldn't think about twice (not that that's necessarily a bad thing). So here you have it, a run down of logos, spanning a price spectrum of $0 to $211 million USD.
The Complete Guide to Suits: 57 Rules of Style. Blazer ($1,595), pants ($295), and shirt ($295) by Burberry Prorsum.
Tie ($130) by Band of Outsiders. Pocket square ($65 for three) by Brooks Brothers. Rule #1 We've said it before and we'll say it again: Fit is everything. (See above.) Even the world's most expensive suit will look bad if it isn't tailored to the contours of your body. Rule #2 Some think button-down collars are for casual wear only, but they can work great with dressier looks as well. Rule #3 Polka dots are a great way to bring energy to a suit. Rule #4 A tried-and-true pattern like herringbone or glen plaid in a muted shade makes an impression without crossing into the realm of garishness.
Above: Suit ($3,595) by Isaia. Rule #5 Visible stitches around the edges of your lapels (called pick-stitching) aren't necessarily a sign of a well-made garment anymore. Rule #6 Some say you shouldn't cut the stitching in your jacket pockets, because putting objects in them will cause your jacket to lose its shape. How to Talk to a CEO. If you met the CEO of a major corporation, would you know what to say?
What if you’re an unhappy customer? Would you be able to clearly and effectively communicate your problem? The most high profile confrontation between rank-and-file consumers and a CEO happened this May, when the CEO of a large investment firm was confronted over trading losses at a shareholder meeting. Accusations flew. Tempers flared. And that’s the thing: even if you could talk to a CEO, would it do you any good? Executives speak another language and are governed by a different set of rules. Who knows?
Tattoo Body Art and Company Dress Code. Nearly 40 years after "flower power," body art has seen a resurgence.
Men and women flaunt pierced navels at the beach, sterling silver glinting in the sun. Tattoo parlors have popped up in suburban areas in response to the demands of the younger generations, while some Baby Boomers are reviving their flirtations with their inky past. This form of self-expression, once strictly reserved for bikers, sailors, and other unsavory types, has found its way into the boardrooms and backrooms of companies all over the world. Although the corporate world is loosening up, not all Wall Street investment firms and family-friendly malls are ready for studded and inked employees. "Generally, I think body art is viewed as a negative thing in the professional world," said Cathy Cluff, director of operations, advertising, and marketing at the Oaks at Ojai and The Palms at Palm Springs, two California-based health and beauty spas.
CV. Free lunch? Learn.