Ces bracelets connectés qui excitent les sportifs, et les autres… Sachez-le, l’américain moyen ne ressemble pas à Ryan Gosling Drive, mais plutôt à Carlos Tirelipinpin sur le chiwawa. Cette sur-pondération corporelle le force à prendre de nouvelles habitudes comme dévaliser les rayons de produits amaigrissant, se faire refaire le ventre chez des modificateurs corporels ou encore faire du sport, pour les plus lucides. Ces nouveaux comportements ont évidement fait le bonheur de l’industrie pharmaceutique et para-pharmaceutique, mais depuis un peu plus d’un an, ils intéressent également l’industrie technologique par le biais de la vente de bracelets connectés. Or, ces bracelets sont l’alternative idéale au téléphone portable (lisez cet article sur les interfaces mobiles du futur). Il est donc plus qu’intéressant de suivre cette percée des bracelets intelligents, prémices d’un wearable computing véritablement commercialisable. Petite revue des innovations (convergentes) en ce domaine.
Fitbit Flex Gamification. Technologies. Sophie Maxwell: Why People Are Looking For Brands That Will Help Them Thrive. We are looking to optimize our bodies - and for a new generation of high performance business behavior to help us to do so. Our health has never had more of a premium. We live increasingly busy lives in which we want to experience and achieve more. It is no longer enough for us to live regular healthy lives – we want to thrive. We are looking to push ourselves to the limit and optimize every single element of our bodies. As a society, we’re in a volatile state. This dichotomy has created a fundamental shift in the way we now perceive and react to the issue of our own personal health. Over time we have become dissatisfied with solutions that are either short-term or cater to general or limited needs. Rather than acting as a deterrent the realization that we are all individuals with different starting points, different strengths and weaknesses and different lifestyles has given us the confidence to seek our own personal best.
Sophie Maxwell is Insight Director at Pearlfisher. A Comparative Review – 28 Days with the Fitbit One, Jawbone UP, Nike+ FuelBand, and BodyMedia LINK | Get Grok | Shyam Patel. Wearable tech, activity monitors/trackers, health and fitness gadgets – call them what you will, there is a burgeoning market for these types of devices. The concept is simple enough place something on your person and wear it 24/7 while it uses various sensors to capture data. Then sync your data to a smartphone or computer and magically become healthier. So that last part may not be so simple, but helping you be healthier or at least more conscientious of your health is the purpose of this class of devices. While the market for activity monitors (my preferred name for this class of devices) continues to grow this review aims to examine four activity monitors that are available at brick-and-mortar retail stores, the Fitbit One, Jawbone UP, Nike+ FuelBand, and the BodyMedia LINK.
From left to right: Fitbit One, BodyMedia LINK, Jawbone UP, Nike+ FuelBand What’s not covered in this review. Step Count Accuracy. Results of the treadmill test for step count accuracy 28 Days of Steps. Buttons. [Démo] À quoi ressemble le nouveau Withings Pulse ? Co-fondé en 2008 par Cédric Hutchings, le français Withings conçoit et fabrique des objets connectés. Il s’est notamment fait connaître avec la première balance connectée, et commercialise aujourd’hui des tensiomètres, des babyphones, reliées à des applications sur smartphones. Désormais Withings vend ses produits dans plus de 50 pays dans le monde, et utilise les différents canaux de distribution : le retail online et physique, notamment via les boutiques Apple.
Aujourd’hui, la firme lance un nouveau device connecté : le Withing Pulse commercialisé à partir du 27 juin au tarif de 99,90 euros. Véritable « activity tracker », ce nouveau gadget pourrait permettre au Français de s’imposer face à l’américain Fitbit, qui a largement surfé sur la vague du quantified self. Démonstration par Minh Lê, CMO de Withings : Les informations à retenir. FuelBand. Tracks your all-day activity and helps you do more. UP by Jawbone | Know yourself. Live better. Jawbone Acquires BodyMedia for More Than $100 Million - Lauren Goode - Product News. Looking to gain even more traction in the wearable health and fitness market, Jawbone is snapping up another health product company. The Bay Area-based private company has acquired BodyMedia, Inc., a 14-year-old Pittsburgh-based company that makes health-monitoring armbands.
The move comes just a couple months after Jawbone, which makes the wearable Up fitness band in addition to popular audio devices, acquired data and digital-design companies Massive Health and Visere. Jawbone acquired BodyMedia for more than $100 million, according to people familiar with the deal, although both companies declined to give more specifics about the financials of the deal. So what’s the appeal of BodyMedia for Jawbone? Unlike the Massive Health and Visere buys, which were mainly for talent acquisition, BodyMedia’s value lies in both the team and the company’s patents. BodyMedia has had more than 80 patents issued over the years, many in the area of multi-sensor technology. Jawbone Opens 'UP' Platform to Other Apps. The Jawbone UP bracelet does a good job of tracking your steps, sleep and meals, but it's still just one of many apps that monitor your physical activity and health. With today's launch of the UP platform, however, Jawbone aims to become so much more.
The platform enables other services — including popular apps Runkeeper and LoseIt — to connect directly with UP's, making it a single hub for your health and wellness. If you have a Withings WiFi-enabled scale, for example, it can instantly relay your weight to the UP app. Here's how that data appears in the UP feed: Connections are two-way, so third-party apps can use UP's data for their own purposes.
UP tracks sleep patterns, which Sleepio's app can use, for instance, to analyze and improve upon your sleep. This also negates the need to wear yet another gadget while you rest. Jawbone is starting the platform with a total of 10 apps, but says more will be incorporated in the coming weeks and months. Images courtesy of Jawbone. Fitbit.