Transmedia is killing Hollywood will kill Transmedia : Brooke Thompson : GiantMice.com. And you, Mr. Transmedia Producer, are holding the gun. This was not what I had planned on posting today. I’ve got a post in the making taking a look at various things transmedia is used to describe and what is great (and difficult & challenging & wonderful) about each. It’s a good post. It’s a useful post. But then I read this. With that in mind, let’s look ahead to what’s on the menu for this year: four adaptations of comic books.
I can hear the arguments now… “Brooke, you just hate franchises!” Wrong. Actually, no. The issue is that the loudest proponants of transmedia will point to all of these properties as successful examples of transmedia. The one thing businessmen love as much as money is a buzzword. Enter Transmedia. The big loud voices will tell you that this is storytelling for the 21st century. They aren’t creating change. They’ll tell you that transmedia is all about the story (which it is) but then go on to provide examples of… franchises. So, Mr. I don’t blame you, Mr. Fan films get serious. This article was taken from the October issue of Wired magazine. Be the first to read Wired's articles in print before they're posted online, and get your hands on loads of additional content by subscribing online No longer characterised by camera shake, badly made capes and dingy multistorey car parks, fan films, like Casey Pugh and Annelise Pruitt’s Star Wars Uncut, are growing in ambition.
Pugh and Pruitt divvied up Star Wars: IV into 15-second slices and crowdsourced fan versions of each segment, which were uploaded to starwarsuncut.com. The result has been nominated for an Emmy, and the trailer racked up 636,000 views. Pruitt says the mainstream studios are starting to get serious about fan releases. Here are four that WIRED has enjoyed. THE HUNT FOR GOLLUM Audience: Six million Budget: £3,000 Chris Bouchard spent his savings on “props and jam sandwiches” for cast and crew working for free on his Tolkien/Jackson tribute. Transmedia Storytelling with Jeff Gomez. Jurassic Park Slope Production Blog. Transmedia Storytelling 101. Le fabuleux business du transmedia storytelling. A l’occasion de la grande conférence Tools of Change for Publishing organisée par O’Reilly et qui vient de s’achever à New York, il y a eu une intervention très intéressante de Jeff Gomez, qui est, avec Henry Jenkins, un des grands pontes du transmedia storytelling aux USA.
Sauf qu’à la différence de ce dernier, enseignant-chercheur au MIT, Jeff Gomez en a fait un réel business avec sa compagnie Starlight Runner Entertainment qui créé des « univers narratifs » pour, entre autres, Avatar, Halo, Dexter, et Pirates des Caraïbes. Mais, au juste, le transmedia storytelling, à part être un vilain terme jargonneux, c’est quoi, et surtout, comment ça fonctionne ? Le transmedia storytelling en bref Si on prend une définition très large de « transmedia storytelling », on peut comprendre le concept comme le fait de raconter une histoire sur différents médias.
Qu’est ce que ça apporte par rapport à une histoire classique ? Comment faire du transmedia storytelling ? Share and Enjoy.