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Join our global Tweetathon to kick-off the Beijing+20 Campaign! Date: 20 May 2014 UN Women’s new #Beijing20 campaign will be kicked off through a global all-day Tweetathon on Thursday, 22 May, starting at 12 a.m.

Join our global Tweetathon to kick-off the Beijing+20 Campaign!

EST with the first message from @phumzileunwomen! She’ll be followed by 14 other hosts who’ll tackle specific themes (all times are EST): 12.30 a.m. @anubhabhonsle from India will lead the discussion around violence against women and political participation; 3 a.m. What is the #Beijing20 campaign? “Empowering Women – Empowering Humanity: Picture It!” A social media package with all content and images is available here (English, Spanish, French): (embargoed until 22 May @ 12 a.m. [<a href="//storify.com/un_women/tweetathon-to-kick-off-beijing20-campaign" target="_blank">View the story "Tweetathon to kick off #Beijing20 campaign!

" 12 Tips to Organize and Run a Tweetathon at Waxing UnLyrical. Many of you are familiar with the Blue Key campaign that I’ve been working on since last year for my client, USA for UNHCR.

12 Tips to Organize and Run a Tweetathon at Waxing UnLyrical

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written.+ Photo of me and my Blue Key courtesy Razoo+ So I figured I’d start with a post on one of our most successful tactics that helped achieve the 2011 goal for the campaign: tweetathons Background+ The very first tweetathon we held was on June 13, 2011. But when the Champions suggested doing this, you didn’t need to ask me twice! 12 tips on planning and running a successful tweetathon+ Beth Kanter (also a Blue Key Champion) did a terrific case study on our use of Analytics back in August, and there’s quite a bit about the tweetathon in there. 1.

This may seem self-evident, but often it’s not. Why? 2. And the most important of these? Facebook Organic Reach Plummeting. Your Facebook page’s organic reach is about to plummet — even more so than it has in the past six months, down to a lowly 1-2%, actually.

Facebook Organic Reach Plummeting

That means if you have 1,000 Facebook likes on your page, only about 10-20 of those fans will even see your posts! While organic reach has long been declining, it has significantly declined since the fall of 2013. The Top 4 Nonprofit Social Media Campaigns of 2013 (And What You Can Learn) NPOs never stood a chance on social media. People aren’t there for us, they’re there to interact with their friends. Don’t act like those thoughts never crossed your mind. Sometimes social media can be discouraging. “How do we get more interaction?” “How do we make them care?” It’s easy to think that way. Oh, the possibilities! 1. The Campaign: They say you can’t predict when something will go viral. So what did they have to say about the power of social media?

“We were able to change the conversation through social media. The outcome was providing over a million days worth of clean water to those in need as a result of the video. People had their own names for the strategy that Water is Life used. “We call it hashtag killer. The Takeaway: They say to accept the things you can’t change. 2. The Campaign: The photo speaks for itself. The Takeaway: Don’t be afraid to be bold. 3. The Campaign: 10k on 10:1 Social Mediathon We know, another clean water organization.

And guess what? How Organizations are Using Social Media for Social Good - Brands With Fans Blog. By: Camille McClane Social media is taking over the world.

How Organizations are Using Social Media for Social Good - Brands With Fans Blog

There’s no denying that it holds an enormous place in our consciousness as a global community. According to a report published by Experian Marketing Services in 2013, approximately 27 percent of online time is spent on social networking sites like Facebook, Twitter and YouTube. Millions of people visit these sites every day and spend thousands of hours each week tweeting, posting and viewing. With what is essentially a worldwide audience, the internet—and these sites—are big business. According to BlueHost*, some media campaigns that went viral and were enormously successful included: Random Acts Random Acts is an organization that encourages, funds and coordinates random acts of kindness. After the earthquake that occurred in Haiti in 2010, Random Acts has been reported to have raised $200,000 for the Hope 2 Haiti campaign, but all supporter contributions help to fund every activity. Malaria No More It Gets Better Project.

Social Strategy Blog.