HOW TO: Use QR Codes for Small Business Marketing. This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
A Quick Response (QR) code is a two-dimensional code that can be scanned by smartphone cameras to automatically pull up text, photos, videos, music and URLs. These codes have become mobile-friendly ways to point people in the offline space to online resources. While already popular in Japan, consumers in the United States are just now becoming more familiar with QR codes and what to do with them.
If you're unfamiliar with the business potential of QR codes, use this post as a crash course in how to get started. QR Code Generators and Scanners A quick Google search for "QR code generator" is all it takes to find a plethora of places you can go to generate your own barcodes. Kaywa's QR code generator is the simplest way to generate a QR code for a URL, text, phone number or SMS.
Put QR Codes to Work Things to Remember. 6 Ways to Reinvent Your Social Media Positioning. Why is the internet the ideal social media positioning medium for Marketers?
The primary reasons are freedom and accessibility. It’s these same freedom and accessibility that make the internet almost impossible to conquer as well. It’s crowded. Yet, we are all presented with the equal opportunity to make an impact with our brands, products, and personalities. “How do I survive in this new digital jungle?” 1. Wish I had a nickel for every time I hear lines like “extensive experience in…”, “the best designer in (name the city)…”, “we are professional who…”. The first way to reinvent your social media positioning is to know that one thing only you offer, that one thing that makes you unique, that one thing that gives the customer the reason to go to you instead of your competitor. 2.
People get almost everything for free online, one way or another. It used to be said, “ask and you shall receive”. 3. When you talk about yourself or your brand, you are the least important thing. 4. 5. Trucs & Astuces sur Facebook. Dans cet article nous allons vous présenter quelques trucs et astuces pour exploiter plus efficacement Facebook.
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