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Squeezed between the traditional holiday-shopping kickoff days of Black Friday and Cyber Monday is the newer and lesser known Small Business Saturday . It’s an initiative sponsored by American Express that aims to encourage shoppers to support their local small businesses. In this, the second year of the event, they’ve partnered with foursquare to offer a whopper of a discount on Saturday, November 26. Foursquare users who check in and spend $25 or more on their American Express cards at participating businesses will receive a $25 credit on their American Express statement. There are more than 100,000 business participating. You’ll be able to find ones nearby on the 26th by opening your foursquare app, tapping Explore and then tapping specials.
American Express teams with foursquare to promote Small Business Saturday
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Tags: campagnes , communautés , Foursquare , marques , réseaux sociaux , webmarketing [ × ]
