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Google announced they are starting a new service named Page Speed service . Essentially, this service will be Google fetching the content on your web site and then serving it up with speed improvements of 25% to 60% to the rest of the world, including Google’s bots. Google will eventually charge for the service but has not yet said how the pricing structure will look. The service includes:
Google Analytics has just announced a new set of reports (and functionality) that will enable websites to track social interaction with their content. This comes as a welcomed addition to the new Google+1 button , as it now enables one to measure the impact of social interactions in and outside websites (either through a Facebook like, +1 or LinkedIn share inside the website or +1 on search results). The new reports can be found in the Visitor section (make sure you are using the new Google Analytics ) and are seeing the following: The Social Engagement report shows site behavior changes for visits that include clicks on any social sharing actions. +1 is added automatically, but other sharing buttons should be added through coding, see below how to define them. This allows website owners to understand whether there is a different behavior between visitors that share and visitors that do not share or between different types of “sharers”.
Par Olivier Duffez , Jeudi 11 août 2011 Dans les 5 dernières années, les réseaux sociaux n'ont cessé d'accroître leur importance. Aujourd'hui, ils sont ancrés dans les habitudes de centaines de millions d'utilisateurs. Comment Google et Bing se sont-ils adaptés à cette nouvelle donne ? Quel est l'impact de Twitter, Facebook et les autres dans l'algorithme de classement (référencement naturel) ? Ce qui est sûr, c'est que nous sommes entrés dans l'ère de la recherche sociale.
Il est connu que Google utilise les liens entrants pour classer les résultats. La question est de savoir quoi du volume de liens entrants ou de la qualité des liens entrants est le critère le plus important? Sans surprise je peux vous affirmer qu'en 2011 il vaut mieux avoir quelques liens en provenance de pages " autoritaires " que d'avoir 5000 & plus de liens entrants en provenance d'annuaires.
SEO (search engine optimisation) and social media have been moving closer together over the past couple of years. Now it seems they’re more integrated than ever, particularly as Google increasingly experiments with bringing in social elements into search results. You can’t really afford to know one without the other, as you risk doing half a job or missing out on potential traffic.
Link Building can be tedious boring and at times it might seem like a waste of energy. However, over time it can be one of the most profitable activities of your business. See, backlinks will increase your link popularity which in turn will increase your Google Page Rank. Although Page Rank is no longer the Alfa and the Omega of SEO, it is still a good indication of just how popular your site is with the search engines. The majority of your Page Rank is determined by backlinks. You simply cannot increase Google Page Rank without getting back links to your site.
Link Building can be tedious boring and at times it might seem like a waste of energy. However, over time it can be one of the most profitable activities of your business. See, backlinks will increase your link popularity which in turn will increase your Google Page Rank.
Follow these lessons to prepare for the Google Analytics Individual Qualification (IQ) test or to simply become a more knowledgeable Google Analytics user. The presentations move quickly; use the Pause and Back buttons to make sure that you don't miss anything. You can click the Notes tab in the presentation to read what is being said. Access to a Google Analytics account is strongly recommended so that you can experiment and apply what you learn.
(article rédigé par Isabelle Mathieu ) Le flux RSS est l’un des critères utilisés pour mesurer l’audience et le succès d’un site internet ou d’un blog. Il permet d’identifier quels sont les articles les plus lus, quel est le nombre de vues et de clics pour chaque article etc … Les nouveaux visiteurs peuvent également (article rédigé par Isabelle Mathieu ) Le flux RSS est l’un des critères utilisés pour mesurer l’audience et le succès d’un site internet ou d’un blog.
If you’ve found yourself wondering how you can get more visitors to your site then you are not alone. Anybody in the field of internet marketing would be normal to wonder how to generate more traffic. It can be quite frustrating when you feel as though you have done all you can do to drive traffic. Well, there is no longer a need to feel frustration. You certainly can learn to drive traffic like a pro by implementing some great offered within the web marketing field.
Are you looking for innovative ways to improve your search engine rankings? In an earlier post I talked about the need to fully optimize your website and blog posts for search engines. However, content optimization will only take you so far. For a website to really take off in the search engine rankings, it needs to generate incoming links from relevant and reputable websites . And you have little control of incoming links.