Britain's Tourism Industry : VisitBritain Corporate site. Images. Login to Mintel Oxygen - Mintel Group Ltd. 'Reverse Showrooming': Bricks-And-Mortar Retailers Fight Back 2. Maslow’s Hierarchy of Needs. Summary: Maslow’s Hierarchy of Needs (often represented as a pyramid with five levels of needs) is a motivational theory in psychology that argues that while people aim to meet basic needs, they seek to meet successively higher needs in the form of a pyramid.
Originator: Abraham Maslow in 1943. Key terms: deficiency needs, growth needs, physiological, safety, belongingness, esteem, self-actualization Maslow’s Hierarchy of Needs. Wp_Retail_advances. The Retail Hierarchy of Needs. Anyone who has taken a basic college-level psychology class has been exposed to Abraham Maslow and his theory of psychological health, which he called the “Hierarchy of Needs.”
Maslow’s perspective was that every person has an innate desire to “self-actualize,” or reach full potential as an individual. Like all psychological theories, this one has its supporters and detractors, with the net outcome that it’s probably at least partly true. The steps of the hierarchy define a journey, from basic physiological needs like food and shelter, through safety, friends and family, to self-esteem and finally to full self-actualization.
Moving up the spectrum required all of the facets of a given need to be met consistently.
BP. Theories. Traditional to online shopping.