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The World Is Flat: A Brief History of the Twenty-First Century is an international bestselling book by Thomas Friedman that analyzes globalization , primarily in the early 21st century. The title is a metaphor for viewing the world as a level playing field in terms of commerce, where all competitors have an equal opportunity. http://en.wikipedia.org/wiki/The_World_Is_Flat

The World Is Flat

Must-read for founders: A VC explains how to build a killer value proposition

http://venturebeat.com/2012/04/28/killer-value-proposition/ On the surface, value propositions seem incredibly straightforward.