SEO
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http://www.vastvision.com/SearchEngineOptimization.php by Dec 27
I’ve been reading a lot of the coverage of the Search plus Your World launch and I wanted to share my story and then clarify something. I love to stay up until early in the morning playing Werewolf . In early December I went to a journalism conference called “News Foo Camp” in Phoenix and played a lot of Werewolf. When I got back, for some reason I searched for [werewolf] — maybe I was thinking about making a custom deck of werewolf cards. Because I was dogfood-testing Search plus Your World, this is what I saw:
Google/SEO
Search Engine Optimization - SEO Marketing Tips, News, Gossip
I have been reading and studying the term negative search engine optimization (SEO). I find it quite funny how people at Google in particular ( Matt Cutts ) says Google Bombing or negative SEO is difficult or nearly impossible without high jacking someone’s website. This is totally wrong, but then again he is the same guy saying you need links to get your site to rank, but don’t buy them… (If I hear that loaded answer one more time!). Google is very smart.Google's Indexation Cap
Over the past 2 years, SEOmoz has worked with quite a number of websites whose primary goal (or primary problem) in SEO has been indexation - getting more of their pages included in Google's index so they have the opportunity to rank well. These are, obviously, long tail focused sites that earn the vast majority of their visits from queries that bring in 5 or fewer searches each day. In this post, I'm going to tackle the question of how Google determines the quantity of pages to index on a site and how sites can go about improving these metric. First, a quick introduction to a truth that I'm not sure Google's shared very publicly (though they may have discussed it on panels or formally on the web somewhere I haven't seen) - that is - the concept that there's an "indexation cap" on the number of URLs from a website that Google will maintain in their main index.