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Mobile Marketer’s first Classic Guide to Mobile Creative offers valuable how-to tips on the creative design process behind ad campaigns encompassing the use of banners, SMS, MMS, mobile Web sites, apps, video, rich media, coupons and bar codes.
Mobile Marketer - The news leader in mobile marketing, media and commerce
Mobile Future | Wireless Technologies | Mobile Innovation
on 04/03/12 by Mobile Future Team Join us tomorrow for a webinar, based on a recently released Mobile Future report authored by former White House Advisor Jim Kohlenberger, examining how the next wave of Machine-to-Machine (M2M) and other connected devices will further accelerate mobile opportunity and exacerbate the looming spectrum crunch. Mobile Future today released an infographic, “Mobile Data Growth and What it Means for You” that offers a snapshot of the sharply increasing mobile device usage by Americans and explains why government must move immediately to make more spectrum available both to meet consumer demand and keep our economy competitive and growing. on 03/27/12 by Mobile Future Team Making progress on a 2010 Executive Order, Unleashing the Wireless Broadband Revolution, NTIA today released a report outlining a transition plan to reallocate underutilized government spectrum for commercial mobile broadband use.Pyramid Research
The Machine-to-Machine Market The machine-to-machine (M2M) market is dynamic, serving diverse vertical industries with a range of different devices across multiple networks. Growth is driven by a number of different factors including new regulations, a variety of business models, innovations, falling hardware costs and technological developments.Adformatie - reclame, marketing en media
In order to mark the 50th anniversary of D&AD, RSA Films interviewed some of adland's founding fathers for a documentary celebrating five decades of British advertising creativity. Here are some of the highlights ... Although 10% of us have admitted to spending more on premium goods in the past year, only 38% believe they offer excellent quality, writes Craig Lawrie, director, head of digital, Initials Marketing.
Advertising, media, marketing and PR news & jobs - Brand Republic
ABI Research - Technology Market Research
Struggling Comverge Agrees to be Acquired by Private Equity Firm Q1 Summary of NFC Market ProgressBrands that behave more humanly, including showing their flaws, will be awesome. FLAWSOME explores why consumers are more focused on brand attitude and behavior than ever before, with examples from brands like Four Seasons, Chevrolet, Virgin America, FedEx and more.
trendwatching.com: Consumer trends and insights from around the world
Door Remy Bleijendaal van TNS NIPO op donderdag 24 mei 2012 om 11:00 uur In mijn vorige artikel kondigde ik aan dat TNS NIPO een onderzoek ging starten naar de manier waarop smartphonebezitters in Nederland hun verschillende smartphones gebruiken. Op dit moment zitten we volop in de veldwerkfase, eind juni zal het onderzoek afgerond zijn. In dit artikel licht ik alvast een tipje van de sluier. Lees verder

