Les pays émergents à la rescousse du marché publicitaire - Economie. Emerging Markets Expected to Fuel Mobile Advertising. BRIC & Brazil 2010. Looking Beyond the Staggering Mobile Stats in the BRIC Countries - The eMarketer Blog. Wednesday, March 17, 2010 – on wireless usage and advertising trends in the BRIC countries (Brazil / Russia / India / China) – launches today.
Given their large populations, some of the numbers are understandably eye-popping. The full report is available here for Total Access subscribers, but here are a few stats that stand out: Over 200 million mobile subscribers in both Brazil and Russia by 2014 853 million subscribers in India by 2014. Advertising rates set to rise in BRIC markets - Warc News - Warc.