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Digilinx Mister Viral Florida Trend - ?Florida's Source For Business News Metropolis | Japan's Number 1 English Magazine POPSOP.COM. Brand news. Brand design. Package design. Branding agencies. Brand experts Les Filles du Marketing BrandDigital | BrandSimple: The Blog Will an apple a day make McDonald’s a healthier brand? Posted on: July 29th, 2011By: Allen Adamson I’m not sure whether or not McDonald’s is trying to change its brand image to become known as the healthier fast-food place but, if so, one action is not going to do it. Read my latest column on Forbes.com and you’ll discover, as all good companies know, that branding is a marathon event, not a lap or two at a time. As for now, a couple of extra apple slices might give McDonald’s a healthy boost for the short term, but it’s the long term that matters. Is Netflix sabotaging its brand status? Posted on: July 18th, 2011By: Mindy Romero Well, I just mailed back my last Netflix DVD. Rather, I’m willing to see if the furor is justified and whether Netflix will provide the same level of brand satisfaction as it nudges consumers to adapt to streaming video entertainment. Take a read and let me now what you think – if you haven’t already registered your opinion on Facebook or Twitter. iframe>

Fortune 500 Daily & Breaking Business News - FORTUNE on CNNMoney.com What is a magazine app? Fortune brings a new perspective to the iPad. [ END ] Revista del Diseño Chileno Le blog de Vanina Delobelle Signaux faibles | Veille & Prospective