Rueda cromática | Esquemas de color
Regla cromática AnálogosMonocromáticosTríadaComplementariosCompuestosTonosPersonalizados Definir como color baseDefinir como color baseColor baseDefinir como color baseDefinir como color base Name
New Data: What Types of Content Perform Best on Social Media?
In many aspects of life, timing is key. If you've got to schedule a very important meeting, and all of the attendees aren't morning people, scheduling an 8 a.m. start time probably won't result in a productive meeting. Or maybe you want to book a cheap vacation -- you probably want to avoid scheduling one during the holidays. The same is true with content creation and social media. If you want your content to do well on social media, you've got to be strategic about what you publish and when you publish it. To figure out how and when to publish content to have a big social media splash, Fractl recently partnered with BuzzStream to analyze 220,000 articles from 11 verticals published during June 2014 to November 2014. What types of content get shared? Great ideas lead to great content, and our research proves that how you choose to execute that content will affect its social traction. What types of content perform best for different industries? When's the best season for shareable content?
Material Design Color Palette Generator - Material Palette
material palette More Material Design chevron_right Palette preview Full Palette colors below Your Palette CSS SASS LESS SVG XML PNG POLYMER DOWNLOAD TWEET Dark primary color #00796b Primary color #009688 Light primary color #b2dfdb Text / Icons #FFFFFF Accent color #009688 Primary text #212121 Secondary text #727272 Divider color #B6B6B6
How Social Half-Life Reveals the Perfect Time to Post
inShare52 What strategy are you using when you sit down to schedule your twitter posts for the week? If you’re like most people you probably either base your post times on an infographic you found on Pinterest or even ‘a feeling’ on what likely works best. But therein lies another issue. The Social Half-Life of Twitter and Instagram In their in-depth analysis, Spredfast analyzed over 100 brands on Twitter and Instagram. Finding Your Social Half-Life To find your own Social Half-Life it’ll take a bit of manual work. Now once you have a few posts analyzed you can use the information to find the ideal amount of posts you should be making on a daily basis. Using Your Social Half-Life as a KPI Social Half-Life can act as an indicator of content quality helping you set the standard to when your content should be performing ideally giving you a key metric for tracking performance. While Spredfast is a sponsor for this post, all opinions are true and our own.
24 Social Media Posts from One Blog Article
Previously, we presented an option to schedule an hour of Social Media that could generate up to 24 interactions in one week. Then we showed you Three Reasons to extend Tweets for your Blog Entries. Today, we’re giving you another 24 new ways to interact on Social Media that can help fill your extended tweet schedule! Your posts on LinkedIn, Facebook and Twitter do not need to be as long as a blog article… in fact, Twitter makes sure it isn’t by limiting you to 144 characters for every tweet. Announce It: Our Latest Insight: 24 Social Media Posts for One Blog ArticleTeach: Learn 24 different ways to drive more traffic to each blog articleInform: Insights on how to create 24 Social Media Posts for One Blog ArticleMotivate: Drive more traffic to one blog article 24 different waysEntertain: Cloning your tweets could bore others to deathstar.
How to Create a Customer Focused Content Grid
A content grid is a tool I like to use to help my clients to plan the content they will produce based on the audiences they want to reach. As Google’s algorithms continue to evolve, a common theme of 2014 in particular has been high quality content. This means that Google expects you to have great content on your site in the form of written copy, imagery, photography, graphics and videos. It means that websites with poor quality copy will really struggle to rank highly, or even at all, in the Google search results. Read more about this in our recent blog on the Panda update. But creating high quality content on a regular basis – as is Google’s preference for fresh content – can be a daunting task. Content Marketing: Who’s The Audience? Understanding your audience is the first step to creating a useful content grid. This understanding needs to go beyond broad sweeping strokes like ‘we’re targeting small businesses’ or ‘we’d like to work with manufacturers’. Creating Audience Personas
The Data Behind the Average Article Lifespan | Parse.ly
The fast pace of online news means that often an article or post barely makes its way through the CMS before it feels like you’re onto the next one, both as writers and readers. The Parse.ly team wondered if, in fact, that’s true: how long does an article “last” online? To answer questions like this, we look to our network of sites. Though there are millions of sites on the internet, our data set focuses on a couple of hundred premium media publishers that use Parse.ly to track first-party data, including page views, visitors, engaged time, social sharing and new/returning audience metrics. The results are in our latest Authority Report. This seems like a quick turnaround, but arguably, isn’t this longer than print articles exist? We also found that articles with above average traffic coming from social media referral sources had longer lifespans by about 14 hours. Methodology For each post, we allowed for 30 days of activity. For our purposes after 90%, its life was over. Related
The Psychology of Excitement: How to Better Engage Your Audience
Understanding psychology is a crucial part of being a successful marketer. What I’ve discovered is that the most powerful advances in content marketing don’t come from “hacks,” “tricks,” or “techniques,” but from science-backed psychology. One of the most powerful and interesting areas of psychology deals with excitement. The answer is yes, and the psychology of excitement shows us how. How Does Excitement Work? To understand how excitement affects marketing, we need first to understand how excitement works. Excitement is mental, but it affects the whole body. Excitement begins in the brain just like any other emotion. Many people are familiar with the experience of stomach sensations (“butterflies in the stomach”), trembling, weakness, and sweaty palms in response to a state of fear or excitement. Excitement is a condition of physiological arousal. Excitement is temporary. The human body is always seeking a state of homeostasis, a condition of stability. How long? Strong Emotion Progress
