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5 Creative Facebook Places Marketing Campaigns

5 Creative Facebook Places Marketing Campaigns
Facebook Places, Facebook's location-based feature that launched in August, allows Facebook users to see where their friends are and to share their locations in the real world. It has also become another powerful Facebook marketing tool for businesses, who can design campaigns around the checkin service to build awareness, grow their fan base and engage and reward customers. Each time a Facebook user checks in to a particular location on Facebook Places, Facebook broadcasts the checkin to that user’s friends' news feeds. This is not only viral marketing for the company — it also allows businesses to provide incentives for people to come to their physical locations or events. Although the service has only been around for a few months, quite a few companies have already begun integrating Facebook Places into their marketing programs. 1. A simple but powerful way to use Facebook Places is to reward fans for every checkin. 2. 3. 4. 5. Getting Started

http://mashable.com/2011/01/10/facebook-places-campaigns/

5 Key Tips for a Successful Social Media Content Strategy Frank Marquardt is director of Content Strategy at The Barbarian Group, a digital services and creation company with an almost radical devotion to Internet culture and nice red Swedish Fish™. Good, smart, fun and relevant content should be at the core of any social media strategy. Great content should reflect your brand and give people a reason to stay engaged. That’s why it’s critical to build a content strategy into your social media campaign.

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Facebook Community Pages: What Your Business Needs to Know Facebook’s new community pages have created a lot of confusion for businesses. Many companies have been surprised (and many angry) to find their brands showing up in community pages that are fully outside of their control. The root of the anger: Businesses have invested in Facebook pages only to find community pages appearing that seem to compete with their pages. This article is designed to demystify Facebook community pages and provide you with important actions you can take. What Is a Facebook Community Page?

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How To Contact Facebook: A Directory of 120+ Forms If you’ve ever had an issue, bug or situation you needed to contact Facebook about, chances are you may have felt frustrated at how difficult it is to a) find HOW to contact Facebook and b) actually get a response. Facebook used to provide some semblance of support via a series of email addresses, e.g. info@facebook.com. However, in an effort to better serve its members and scale the support, the only way to reach Facebook is through a vast array of custom forms. Thing is, all those forms are scattered throughout the Help Center and you can often go on a wild goose chase attempting to find the right one.

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