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Start-Ups Aim to Help Users Put a Price on Their Personal Data Daniel Rosenbaum for The New York Times Shane Green, standing, founded Personal, a company that helps people control their personal data on the Internet, using what is known as a data locker. The data that people store in their locker can be as prosaic as birth dates, or as specific as a preference for spicy foods. People have been willing to give away their data while the companies make money. But there is some momentum for the idea that personal data could function as a kind of online currency, to be cashed in directly or exchanged for other items of value. A number of start-ups allow people to take control — and perhaps profit from — the digital trails that they leave on the Internet. “That marketplace does not exist right now, because consumers are not in on the game,” said Shane Green, who founded a company called Personal in 2009. The idea behind Mr. The problem is that companies don’t need to pay for the information when they get it free.

Personal Data Ecosystem Consortium Rethinking personal data | World Economic Forum-Rethinking personal data Report: Unlocking the Value of Personal Data: From Collection to Usage, February 2013 Unlocking the Value of Personal Data: From Collection to Usage, prepared in collaboration with the Boston Consulting Group, examines the need for new approaches in the policies which enable the managing of personal data in ways that are flexible, adaptive and contextually driven. The report highlights outcomes from a nine month, multistakeholder, global dialogue on how the principles for using personal data may need to be refreshed to ensure they protect the rights of individuals, unlock socio-economic value and are fit for the complexities of a hyperconnected world. A key insight from the report notes that the age of Big Data creates both new opportunities and risks, particularly as they relate to the privacy of individuals. The report calls for the importance of establishing an updated set of principles and the means to uphold them in a hyperconnected world. Who owns personal data?

Pearltrees Raises $6.7M For Its “Collaborative Interest Graph” Pearltrees, a company offering a novel interface for sharing and finding content, has raised 5 million euros ($6.7 million US) in new funding. The basic unit of the Pearltrees service is the pearl, which is basically a bookmark. Users can assemble these pearls into trees based around a topic. Meanwhile, Pearltrees is using that data to determine how different topics and bookmarks are related, and allows users to find new pearls (related to whatever topic they’re exploring) through its “related interests” button. Following the lead from Google’s PageRank and Facebook’s EdgeRank, Pearltrees has named its technology TreeRank. Pearltrees launched in December 2009, and the company says it has been growing consistently at 15 percent per month, and that users have now created 15 million pearls which were assembled into 2 million trees. Previous investor Groupe Accueil led the new round.

The new personal data landscape At our recent event ‘To hoard or to share: midata and the personal data-sharing revolution’ Alan Mitchell discussed the Government’s midata programme in the broader context of changes to the personal data landscape. We’ve now published a report on the New Personal Data Landscape that identifies these transformational trends, highlights the emerging market for new personal data management services and analyses the opportunities and threats for organisations. For the last fifty years organisations have had a monopoly on the collection and use of customer data. But this is changing. Individuals are starting to collect and manage their own data and, as a result of this, there is an emerging market for personal data management services to capitalise on this opportunity. As individuals become managers of their own information they are becoming the natural point of integration of data about them and this is creating new sets of aggregated data of enormous value.

EVRYTHNG » Biography / noahstape.com From Noah’s Tape unspools the inevitable, intimate product of a journey across physical and emotional borders. Alternately tender, corrosive and raw, Noah’s Tape spans and spills from one musical auteur’s odyssey across continents, culture and meaning. Fluently trilingual and of French-Thai descent, Jessica Chalisa Nay has been distilling affliction and bliss through the language of beats, boards and strings since age 16. Obsessively focused on the minutiae of composition, production and stage craft, Nay sees Noah’s Tape as exemplifying the technology-driven democratization of music, where Independence and self-ownership cultivate authentic, lucid expression. Pulsing from melancholy-infused electrobeats to acoustic rhythms layered with Nay’s haunting vocals, the music of Noah’s Tape spins stories squeezed from a sponge of caustic tendencies and emotional voyeurism. Nay’s musical resume has rocked from hard and classic to electronic and pre-programmed. Photograph © Agnès Dherbeys

The growth opportunity of Personal Information Management Services Playing down good news isn’t something one expects from politicians these days, but there’s at least one real driver for growth buried in George Osborne’s Autumn Statement. In it he announced new Open Data measures, and this signals a battery of initiatives that will present new and exciting opportunities to outperform our decreased growth forecast. According to the Cabinet Office the measures will, ‘open up public sector data to make travel easier and healthcare better, and create significant growth for industry and jobs in the UK.’ Ctrl-Shift is right behind Open Data measures, but we’re also convinced that the greatest opportunities to innovate and drive value creation lie when you add personal data to the mix. Up to now the potential of the PIMS market has been rendered invisible by organisation-centric assumptions about data gathering and management but these assumptions are being challenged. Secondly the market for life management services.

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