Innpulsa Colombia

Innovación abierta: El Blog de Carlos Marqueríe en CincoDías.com (Ver versión española más abajo) Innovation requires discovery. To discover is a verb implying creativity and research; to discover is also to realize there was something we did not know. It seems reasonable to think that everything that is not discovery improves matters. Discovery is a very healthy, willful act in which we strive to distinguish ourselves from the rest of our competitors ... even if it just means to experiment with soft drinks. We ultimately want our search for new worlds to have meaning, a differentiation that the market can perceive and value. But while innovation is based on discovery, the problem so far has been how to put the wheels of creativity in motion, how to know what you are looking for or how to find what is being sought by others. To date, the flow of transactions in an innovation system, be it in Spain or the United States, Colombia, Israel, or Singapore, has been based on static information or low capillarity to companies that need said innovation.

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