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How social media is reshaping news

How social media is reshaping news
The ever-growing digital native news world now boasts about 5,000 digital news sector jobs, according to our recent calculations, 3,000 of which are at 30 big digital-only news outlets. Many of these digital organizations emphasize the importance of social media in storytelling and engaging their audiences. As journalists gather for the annual Online News Association conference, here are answers to five questions about social media and the news. How do social media sites stack up on news? YouTube is the next biggest social news pathway — about half of Americans use the site, and a fifth of them get news there, which translates to 10% of the adult population and puts the site on par with Twitter. 2 How do social media users participate in news? 3 How do social media users discover news? 4 What’s the news experience like on Facebook? 5 How does social media impact the discussion of news events? Related:  Background Reading Material on Social MediaNews mediaArticles + words

(172) What makes a good social media strategist? Generation on the Go: Creating Branded Content for a Sharing Culture October 22, 2013 Marketers and PR professionals worldwide are embracing branded content to promote products and services, generate sales leads, establish thought leadership and build brand awareness. Marketers are realizing that print ads, TV commercials and banner ads aren’t enough anymore. Branded content offers a deeper, more meaningful experience for information-hungry consumers. But creating engaging content for compelling websites, Facebook pages, e-newsletters and white papers is just part of the equation. Today’s content also needs to be shareable and mobile if you want to connect with on-the-go customers, who rely on smartphones and tablets to stay in touch with their friends and coworkers around the clock. According to Forrester Research, mobile is driving a “second Internet revolution.” However, the revolution isn’t restricted to smartphones and tablets. What’s driving this around-the-clock use of mobile technology? People share content for many reasons. Think about email.

In 2016, Think Twice About What You Share On Social Media | Huffington Post Just about everyone today uses some form of social media. U.S. adults alone share nearly 2 trillion gigabytes of data online per year. That’s a lot of sharing. As we enter the new year, it’s a good time to reexamine your social media sharing habits, make sure you or your family members are not falling victim to some of the most common risks, and learn how to take action quickly. Social Media Oversharing Consumers are sharing more information online than ever before. With every post, check-in, like, swipe, and favorite, we are sharing our most precious information with the world. Take action: Check your privacy settings across all platforms, and make sure to update them regularly. While You Were Gone What you post online can have serious repercussions in the real world. Take action: Use discretion when sharing your whereabouts. Getting A Bad Rap Social media also poses a threat to our reputations. Take action: Remember that nothing can be erased from the Internet. Check Out This Offer!

The Top 15 Social Media Marketing Strategy Mistakes to Avoid Social media is the most popular online activity, so it makes perfect sense for businesses to want to tap into that audience to try and increase sales. Right now, more than 90 percent of businesses use social media in one form or another. But, simply opening an account or sending out some tweets is not enough to make social media platforms a viable and profitable part of a marketing strategy. By avoiding some basic missteps, many businesses have the ability to increase ROI and create more opportunities from social media accounts. #1. Less than 20 percent of businesses say that their social media strategy is mature. Creating a strategy includes having distinct and measurable goals, developing a clear social media policy, thinking through a brand’s social media voice, and planning out a content calendar with end goals in mind. #2. Social media works best when integrated with other digital marketing efforts. Twitter #3. #4. #5. Facebook #6. #7. #8. Google Plus #9. #10. Pinterest #11. #12. #13.

12 trends shaping digital news The internet and digital devices are changing our news consumption habits. Here are 12 trends to put the rapidly shifting digital news landscape into perspective: 1. More Americans get news online… 50% of the public now cites the internet as a main source for national and international news, still below television, but far above newspapers and radio. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. Topics: News Media Trends Online anonymity: Sometimes necessary, sometimes dangerous By Sami Saadaoui Note from IGMENA: The following post is among the essays written by participants at the end of the Internet Governance Capacity Building Program (IGCBP). Introduction to anonymity Anonymity is one of the great gifts of the Internet, and one of its basic principles. It allows people to express their ideas and opinions without fear of being judged. Many Internet users agree that anonymity is useful for discussions on sensitive topics and for online and political activism. It inevitably leads to many excesses and with those benefits of the online anonymity also come many disadvantages, and many social, cultural and economic issues. Anonymity, the way forward It’s clear that the use of on-line anonymity to cause harm should not be tolerated and those responsible for these acts must be prosecuted. Conclusion Anonymity has its good side and its bad side. How long time we will continue to discuss cybercrime and anonymity? References

How To Tackle Digital Citizenship During The First 5 Days Of School Digital citizenship is not a one time discussion. It is an ongoing process that needs to be taught to all grade levels and to all stakeholders. The problem is that things are changing so rapidly that it is difficult for everyone to keep up to date with the trends. Everyone has to be educated and develop an understanding of the role digital citizenship plays in our everyday lives. There is so much that goes into being a digital citizen; from taking photos of others to knowing when it is appropriate to share something online. Our students are like cowboys living in the wild wild west. Day One: Create An Acceptable Use Policy WITH Your Students – Give Them a Voice Every September we pass out the obligatory acceptable use policies with little thought to what they include. For this discussion, think about digital citizenship in general, at school, at home and in transit. Who is responsible for the technology or the device – what does that entail? Day Two:Discuss “Online Privacy”

Pew surveys of audience habits suggest perilous future for news News organizations have been confronting the problem of a shrinking audience for more than a decade, but trends strongly suggest that these difficulties may only worsen over time. Today’s younger and middle-aged audience seems unlikely to ever match the avid news interest of the generations they will replace, even as they enthusiastically transition to the Internet as their principal source of news. Pew Research longitudinal surveys find that Gen Xers (33-47 years old) and Millennials (18-31 years old), who spent less time than older people following the news at the outset of their adulthood, have so far shown little indication that that they will become heavier news consumers as they age. Notably, a 2012 Pew Research national poll found members of the Silent generation (67-84 years old) spending 84 minutes watching, reading or listening to the news the day before the survey interview. Younger generations just don’t enjoy following news Older Americans’ habits show little change