Social Network Analysis Social network analysis [SNA] is the mapping and measuring of relationships and flows between people, groups, organizations, computers, URLs, and other connected information/knowledge entities. The nodes in the network are the people and groups while the links show relationships or flows between the nodes. SNA provides both a visual and a mathematical analysis of human relationships. Management consultants use this methodology with their business clients and call it Organizational Network Analysis [ONA]. ONA allows you to x-ray your organization and reveal the managerial nervous system that connects everything. 10 Must Have Social Media Tools for Small Businesses Do You Have the Time to Manage Your Social Media Empire? If you run a small business, one thing that you probably don’t have a lot of- is time. You don’t want to spend a huge amount of time learning how to find and learn how to use the best tools to achieve your goals. Since my business is social media and web development I actually enjoy researching the best tools and have developed a portfolio of great tools and a workflow that works well for me. In this article I list the main tools I would recommend to most small businesses. Of course every situation is unique so I do recommend tailoring a system that works for you.
8 Best Practices for Food Brands on Pinterest Janet Helm is the chief food and nutrition strategist of North America for Weber Shandwick. She is the author of the blog Nutrition Unplugged and co-founder of the Nutrition Blog Network and Healthy Aperture. She has been a contributor to Cooking Light magazine and is currently partnering on a book with Cooking Light.
These 5 Brands and Nailing It on Pinterest When it comes to Pinterest, many brands aren’t quite sure how to turn boards and pins into followers and potential customers. However, now more than ever it is important to not overlook this image sharing social network. Pinterest users have proven that they trust their Pinterest networks to endorse solid products. These people trust their networks so much, in fact, that 47% of U.S. online consumers have made a purchase based on recommendations from Pinterest. Pinterest also generates 4x more revenue per click than Twitter and 27% more per click than Facebook.
Types of Social Media Content to Boost SEO I’ve written often about the benefits of going viral in both content and marketing strategies. Increasingly, however, social media content (a.k.a. viral content) does more than increase brand recognition and site traffic: it can also boost your SEO signals. As search engines pay more and more attention to social signals, going viral is rapidly becoming one of the best ways to build links, attract attention, and establish authority and legitimacy in your field. How Social & SEO Are Linked Let’s start with the obvious: social media builds links. In fact, viral content serves the same purpose as a link building campaign: gathering endorsements that establish authority and legitimacy in your field.
4 Pinterest Tools to Grow and Measure Your Pinterest Presence Do you need help measuring your Pinterest activity? Are you wondering which tools can help you grow your followers on Pinterest? In this article, I’ll show you 4 tools to help you analyze and grow your presence on Pinterest. Why Pinterest Tools? 5 Ways to Get Your Pins Noticed on Pinterest Is Pinterest important to your business? Do you want to get your pins in front of more people? In this article, I’ll show you 5 ways to get your pins noticed on Pinterest. Why Pinterest? Pinterest has over 70 million users globally. The site also drives more referral traffic than Twitter, LinkedIn and Reddit combined.
Pinterest Show a floating Pin It button over any image. Updated Decemeber 18th, 2013 Overview