Ecrire avec le web. Prezi Dans la profusion de nouveautés du Web, il y a incontestablement beaucoup d’outils intéressant mais peu qui semblent révolutionnaires. Il y a eu Google pour la recherche, Wikipédia pour l’intelligence collective Netvibes pour l’agrégation, Twitter pour vibrer en temps réel. Et maintenant y a-t-il Prezi ? Prezi, kezaco ? Prezi est un outil de storytelling permettant de « raconter des histoires » et donc pour faire bref construire des présentations. Si a priori, cela peut sembler n’être qu’un effet sans intérêts, il est en réalité bien plus que cela et modifie de façon majeure la construction de sa présentation. Voici à quoi ressemble un Prezi Pour comprendre le principe du storytelling voir l’article d’Olivier Mondet sur le site du Creg Versailles : Pistes pédagogiques Prezi par la richesse visuelle qu’il offre permet de nombreux usages pédagogiques. Support général de présentation Présentation de cours Exposition d’argumentaire Analyse d’image
How to Create Shareable Social Media Images: 3 Powerful Tools Do you include shareable images with your articles and updates? Can you create them yourself, or do you think you lack design skills? It doesn’t make sense to hire a graphic designer every time you need an image. In this article I’ll show you three online design tools to make your own shareable images–no formal design skills necessary. Find 3 tools to create social media images. #1: Create Reusable Images With Layers Canva is an online tool built by designers who had non-designers in mind. This particular design tool is an excellent choice if you want to create a template and then switch out the background, text or other elements as needed. If you need inspiration for a new image, take a look at Canva’s Editor’s Picks on the home page. Canva home page with design inspiration under Editor’s Picks. You’ll find lots of flexibility with Canva. Canva’s paid options are only $1. To find an image, click in the search box and choose the type of image you’re looking for. #2: Add Interest With Fonts
Best Infographics Software to Create Motion and Static Infographics Presenting your data visually is one of the most effective ways to explain complex information, numbers and concepts. Infographics can be a great way to explain your brand, products or services and create engaging site content. There many websites such as visual.ly or infogr.am, offering you free service to create your own simple infographics. These websites providing you free infographics software online, but unfortunately creation possibilities are limited. It’s honestly impossible to describe everything After Effects can do. Adobe Illustrator is best software for a vector graphic manipulation. CINEMA 4D is one of the essentials tools to create high-end 3D motion graphics, visual effects, painting, and rendering applications. If you are looking for a free alternatives to Professional Infographics software read our article here. Related Modern Infographic Templates for Data Visualization 30. In "Data visualization"
YouTube Growth: How to Grow Your YouTube Channel Do you post videos on YouTube? Are you looking for ways to increase your traffic and subscribers? To explore how to grow your YouTube audience, I interview Steve Dotto for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Steve Dotto, who produces Dotto Tech, a YouTube show designed to help you “discover your inner geek,” by focusing on productivity, apps and more. Steve shares how he transitioned from hosting a tech TV show to a popular YouTube channel. You’ll discover how to grow your YouTube channel. Share your feedback, read the show notes and get the links mentioned in this episode below! Listen Now Podcast: Play in new window | Download | Embed YouTube Growth Steve’s show format Discovery of the Week
How to Create a Social Media Editorial Calendar January is always a fresh time to fine tune online marketing habits. One good place to start is the social media editorial calendar. You remember, that file you started last year and haven’t opened since? On the flipside it could be a daily master plan that you did follow that made your analytics go through the success roof. In the latter case, maybe it is a do-over or just a yearly update. The Power of the Written Word and Social Media How can the power of the written word impact your social media editorial calendar? If you consider your colleagues, subscribers, prospects, and clients as “friends” – think about the power of a written and organized social media editorial calendar … Originally designed for books, magazines, and newspapers, editorial calendars have been around for centuries and are the lifeline to successful publishing. Editorial calendars bridge together content and themes for social media and beyond: Social Media Editorial Calendar Benefits Tools for Editorial Calendars
Infographics: Everything You Need to Know Are you ready to use infographics in your social media marketing? Do you know how to get started? Creating infographics is getting easier. When you illustrate a concept with images, you’re likely to find a bump in social media visibility. In this article you’ll discover how to create and promote infographics to put your content front and center. Find out everything you need to know about creating and marketing infographics. Why Infographics? Infographic marketing offers vast potential for growing your audience, generating engagement, earning links, enhancing brand recognition and improving Google rankings. People seek out infographics for quick bites of information. Sounds pretty good, right? The most common model of infographic marketing is this: Research. Below I show how you can improve and streamline that model so you leave nothing to chance. #1: Determine Audience Interests If you’re looking to create an infographic that has audiences thinking, “Wow, that’s so cool! #2: Find a Killer Topic
10 free tools for creating infographics | Infographic Done right, infographics can be a great way to make sense of complex data. The best infographics transform complex information and data into graphics that are both easy to grasp and visually appealing. The only problem is, infographics that look like they were simple to make are often anything but. Exclusive offer: Save 15% on Adobe Creative Cloud now Here, we've selected our top free tools and apps for making infographics. Some of the options here are even suitable for non-designers, as templates and other features make them easy to use. Give these free tools a try and let us know which ones you get on best with on Facebook or Twitter. 01. Visme promises to help you 'speak visually'. 02. Canva is a powerful and easy-to-use online tool that's suitable for all manner of design tasks, from brochures to presentations and much more besides. 03. Google's chart tools are powerful, simple to use, and free. 04. 05. 06. 07. 08. Related articles:
6 Ways to Use Short Video for Social Marketing Have you considered sharing short video content as a social marketing tactic? Do you think video is only for the big brands with big budgets? If you haven’t explored short video for your business, you may be missing out on an opportunity for more reach and shares. In this article you’ll discover six ways you can use short video to grab attention. With the examples below, you’ll find plenty of inspiration. Why Short Video? While you might naturally think of YouTube when you think of video, it’s not the only platform embracing video content. From the moment the first movie trailer was released on Instagram, it was only a matter of time until marketers and businesses began to embrace the power of short video—and the ease of sharing it in places other than YouTube. In fact, short-form video content is streamed to us in a range of formats on a variety of social platforms—6-second Vine videos, 15-second Instavids on Instagram, 2- to 3-minute videos on Facebook and news feed videos on Google+. 1.
Twitter et sa boite à outils Ce billet a été lu 3783 fois. À votre tour? Comment trouver de nouveaux abonnés, programmer des tweets, choisir le bon hashtag, etc? Utilisez des outils complémentaires à Twitter ! Les sites et applications autour de Twitter fleurissent de partout, d’où l’intérêt de dresser une liste (non exhaustive) d’outils à utiliser en complément à Twitter. Les outils que je vous propose permettent tous une utilisation gratuite, ou un accès limité à quelques services. Trouver des abonnés Just Tweet It: c’est une sorte d’annuaire qui répertorie les utilisateurs de Twitter, classés par catégorie. Friend or follow: cet outil permet de lister tous les followers d’un compte Twitter que vous en soyez administrateur ou pas. Wefollow : Ce répertoire de profils Twitter vous permet de trouver des profils à suivre en fonction de vos centres d’intérêt. Faire de la veille Trendsmap : cet outil cartographie en temps réel les sujets chauds du moment, les sujets tendances sur Twitter dans le monde entier. Et vous ?
Five Ways Brands Use Visual Content for Maximum Impact Do you want to stimulate online growth and engagement? Are you using visual marketing in your business? Understanding how other businesses use visual content can help you integrate new tactics into your own marketing strategy. In this article I’ll show you how five brands are using visual content successfully. Why Use Visual Content in Your Marketing? When it comes to marketing your business, pictures speak volumes. Find 5 ways to use visual content for maximum impact. Add that to the fact that 93% of all human communication is nonverbal and it becomes clear that a visual online presence is critical. While many companies may understand this on a conceptual level, few have capitalized on the opportunity to effectively combine text and visual content. Here are five brands that are using visual marketing in innovative and unique ways on various social media platforms. #1: Volkswagen on Facebook Volkswagen uses Facebook to create a visual timeline of their storied past. #2: AMC Theatres on Pinterest