The Psychology Of Color In Logo Design
Color Emotion Guide Humans love color. In kindergarten, everyone wants to have the biggest box of crayons or the largest selection of colored pencils. Color also plays a key role in logos. What do specific colors say, and how have famous brands used them to their advantage? Look on the Bright Side: Yellow Is Optimistic Yellow is the color of the sun. Brands that want to put a smile on the faces of consumers call on the power of yellow. CAT uses yellow in a different way altogether. Convey Confidence: Orange Doesn’t Hold Back Orange is a color that doesn’t let anyone pass by without taking a look. Hooters uses orange; while some people may not approve of the brand’s dress code, the company doesn’t try to hide its identity. Orange is a kid-friendly hue. Get Your Blood Pumping: Red Raises the Energy Level Red can actually raise people’s pulse rates when they look at it. This punchy hue works well in the entertainment industry. Coca-Cola takes advantage of red’s welcoming allure.
logo color psychology wheel
Social media artwork template
**Update 11-15-2013.Updated the Social media PSD with the new Google+ Layout. I had to delete the overlay-image since it did not align with the (much) shorter header image that Google plus now uses. Because of the re-occuring problem of fitting a new logo in to the 'square format' that most social media websites use for the avatar-image, I have made this easy to use photoshop template for you to check out what your logo will look like on various social media websites. It's a photoshop CC document, and with the Image assets generator you can live-export all the needed files to upload your avatar and cover art for all your social media websites to create a consistent look. I ran in to the problem of wondering what my logo would look like online, since it will appear in so many different sizes on various social media platforms. To get an idea of what it would look like I had created the basics of this template, for my personal use. This template can come in really handy when you: Features.
Lima Game Engine Pilihan Untuk Membuat Game Android - CodePolitan.com
Indonesia merupakan salah satu negara dengan pengguna Android terbanyak di dunia. Bayangkan saja, untuk pengguna aplikasi opera mini saja ada lebih dari 30 juta penduduk Indonesia yang aktif menggunakan opera mini, bagaimana dengan mereka yang tidak menggunakan aplikasi opera mini? Pasti jauh lebih banyak. Dari puluhan juta pengguna Android di Indonesia, 43 persen pengguna mengunduh game untuk perangkat mereka. Hasil riset ini dikeluarkan oleh Mobo Market, toko penjual aplikasi Android besutan Baidu. Anggap saja pengguna android di Indonesia ada 30 juta, 43 persennya berarti hampir 13 juta pengguna android yang suka bermain game di perangkatnya. Anda mungkin merupakan salah satu orang yang ingin memanfaatkan kesempatan ini dengan turut membuat game android. Construct 2 Construct 2 Construct 2 merupakan salah satu game engine yang cukup populer dengan teknik drag-and-drop-nya dimana kita tidak perlu memiliki pengalaman memprogram sebelumnya. Ekspor Game Contruct 2 GameSalad Game Maker Contra
Why Facebook Is Blue: The Science of Colors in Marketing
Why is Facebook blue? According to The New Yorker, the reason is simple. It’s because Mark Zuckerberg is red-green colorblind. This means that blue is the color Mark can see the best. In his own words Zuck says: “Blue is the richest color for me; I can see all of blue.” Not highly scientific right? After all, the visual sense is the strongest developed one in most human beings. So how do colors really affect us and what is the science of colors in marketing really? Share stories like this to your social media followers when they’re most likely to click, favorite, and reply! First: Can you recognize the online brands just based on color? Before we dive into the research, here are some awesome experiments that show you how powerful color alone really is. Example 1 (easy): Example 2 (easy): Example 3 (medium): Example 4 (hard): These awesome examples from Youtube designer Marc Hemeon, I think show the real power of colors more than any study could. How many were you able to guess? Black: Green:
Branding, Identity & Logo Design Explained
A logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product. There has been some recent discussion on the web about this topic, about your logo not being your brand. Although this may be true, I haven’t seen any clarification of the differences between ‘brand’, ‘identity’ and ‘logo’. What is brand? To explain this in more detail, let’s start at the top – the brand. What is branding? Branding is certainly not a light topic – whole publications & hundreds of books have been written on the topic, however to put it in a nutshell you could describe a ‘brand’ as an organisation, service or product with a ‘personality’ that is shaped by the perceptions of the audience. Many people believe a brand only consists of a few elements – some colours, some fonts, a logo, a slogan and maybe some music added in too. As an example, let’s look at the well known IT company, Apple.
The biggest mistakes logo designers make | Logo design
Whether you’re a logo design novice with just a handful of clients or a creative director, there are certain pitfalls every designer should avoid when creating logos. And with so many now socially sharing and scrutinising your work, designers must be extra vigilant to avoid falling into these traps. Here we've provided a run-down of the most common 10 to avoid... You'll find all our logo design articles here 01. Slavishly following trends Choosing to design your logo based on current trends is likely to leave your logo looking dated and out-of-touch as soon as the trend dies out, not to mention making you look slightly amateur. Rather than choose the popular flavour of the month, think about what's more likely to have longevity for your brand. 02. Overdoing colours will not only make your design busy and confusing but also make it difficult to translate into monotone, which you’re likely to need at some point. 03. 04. 05. 06. 07. 08. 09. 10. Words: Natalie Brandweiner
6 rules for packaging design that dive off the shelf -
According to FMI (Food Marketing Institute), the average supermarket in the USA holds around 40,000 different items. This nearly $600 billion industry relies heavily on consumers, distributors, manufacturers and… graphic designers. Product packaging, as a graphic design discipline, is an industry itself. Multinational design agencies like Landor, CBA’a and Coley Porter Bell employ hundreds of designers who focus almost entirely on creating strong brands through packaging design and branding. Here at 99designs, product packaging is a growing category waiting for great designers to enter and build their portfolio. 1. Next time you go to a supermarket, pick a random shelf and browse through some products. What’s this product for? A great example of simple, clear yet highly distinctive packaging design. You’ll find products listing dozen of benefits with no clear brand name. This is a BAD example! So remember rule number one: be clear about the product, be clear about the brand. 2. 3. 4. 5. 6.
Refined Mobile - Mobile Web Design Inspiration
