Twitter releases new advertising platform: promoted tweets.
We’ve all wondered, since its inception, how and when Twitter would make money. The answer comes tomorrow. Twitter will be releasing its new advertising platform, consisting of promoted tweets. TechCrunch started the rumor mill, which has since been confirmed as true. Advertising Age is reporting some more depth on the story, and gives us a look into the thought processes behind the sponsored tweets as well. Users will be able to re-tweet the advertisement, which will be found at the top of the search results page. Starbucks, Bravo and Virgin America will start the sponsored tweets campaign.
Customer Service Via Twitter
By Rachael King Increasingly, brands are becoming hip to Twitter. The free microblogging service allows users to send brief text updates to groups of people who have signed up to "follow" your messages. Launched in March 2007, Twitter was until now mainly the province of the technorati, many of whom post updates, known as tweets, about what they’re doing multiple times per day. Fans of Twitter say it makes a great way to stay in touch with friends. Companies have figured out Twitter provides the opportunity to listen to what customers are saying about their brands, and to respond. It’s easy for brands to make mistakes on Twitter, but some are doing it right.
Dear Twitter: Please Make Three Minor Changes - Matthew Inman
Don't get me wrong: I like Twitter. I'm not a slobbering obsessive who wants to marry Twitter and give birth to a bunch of little matt-inman-tweetlet-bird-babies, but generally speaking I like it. I've used a few Twitter clients for both the iPhone and desktop, but most of the time my interaction with the community occurs on the twitter.com website. These are 3 minor fixes that I believe would make the website substantially less painful to use. 1. 2. 3. Click to zoom Simple, right? I'm not one to ask for free work, however, so in exchange for these fixes I'm offering you something priceless: a new mascot. Click for high-res
Four ways to improve Twitter
In the four years since launch, Twitter has helped celebrities connect with fans, businesses bond with buyers and the politically impotent launch the revolution. Has it really only been four years? Well, yes it has. And as with any social platform that plans to stand the test of time, Twitter hasn’t rested on its laurels, although at times it has been a little belated with its enhancements. Throw into the equation better trending and integration with Google Translate, and it’s clear that Twitter is still making moves to improve the overall user experience. So where to now for Twitter and what improvements can we hope to see in the future? 1. First thing’s first – let’s dispel one frequently mooted Twitter ‘improvement’. But let’s be honest, everyone would love to squeeze just a little more juice from their ‘140 limit’, which is why URL shorteners, abbreviations and other forms of organic shorthand are so often used. However, even a shortened URL can consume twenty characters or more. 2.
Pub-clash
Anatomie d’un tweet | Antoine.Guiral.Info
Twitter, un outil de veille puissant (1/5)
Retour en détails sur les cinq usages professionnels de Twitter. Premier chapitre : la veille Comment s’abonner aux bons profils, ceux qui traitent des sujets qui vous intéressent ? 1- Trouver les bons profils La plupart des annuaires sont anglo-saxons, tel listorious, wefollow ou bien peu étoffés encore, à l’instar de quitwitte ou twitts. Search Twitter Le mieux est de commencer par faire une recherche par mot-clé sur search.twitter.com Vous pouvez rechercher le mot clé “medias” et voir qui a utilisé ce mot dans les messages twittés récemment. Il vous faudra ensuite aller sur le profil de chaque locuteur, regarder sa récente prose afin de vérifier qu’elle correspond bien à vos attentes et le cas échéant, l’ajouter à vos abonnements. Search.twitter.com permet aussi de sélectionner la langue des messages postés, si vous souhaitez éviter l’anglais ou au contraire cherchez à recueillir des sources et points de vue étrangers. 2- Organisez et rangez vos sources d’info Les listes Twitter Trendsmap
